Product Marketing Executive

2 months ago


England, UK, United Kingdom ALTOUR Full time

Join ALTOUR as a Product Marketing Executive, responsible for marketing our priority products and services. You'll generate new client leads, retain and upgrade current clients, and support ALTOUR’s wider business strategy by creating impactful marketing and sales materials.


Key Responsibilities:


Marketing Material Development:


  • Create sales and marketing materials for ALTOUR products, services, and events in collaboration with the sales team.
  • Develop background info and talking points for internal use and sales training, updating as needed.
  • Design PowerPoint slides and other materials for sales calls and presentations, showcasing product features and benefits.
  • Maintain a searchable library of sales/marketing materials for internal use, organized by department and topic.


Product Launches:


  • Develop positioning, audience targeting, messaging, and implementation plans for new product launches and relaunches.
  • Leverage B2B marketing communications channels including website, email, direct mail, social media, printed collateral, trade show materials, and promotional items.


Communication and Collaboration:


  • Communicate program updates and changes to all internal stakeholders.
  • Collaborate seamlessly with product managers, sales, and marketing teams.


Other Duties as Assigned.


Requirements:


  • 3+ years of experience in B2B marketing communications, preferably in a marketing agency or client-side role.
  • Travel industry experience is a plus.
  • Strong project and time management skills with the ability to handle multiple projects simultaneously.
  • Excellent communication and presentation skills, including writing and editing marketing copy.
  • Self-motivated with the ability to work independently and as part of a team.
  • Proficiency in MS Office Suite.
  • Bachelor’s degree in a related field or equivalent experience.


You will be required to come into our Halifax or London office at least twice a month.


Why Join Us? Be part of a dynamic team at ALTOUR, a global leader in travel management, and help shape the future of our product marketing strategy.


Apply Now to make a significant impact on ALTOUR’s product marketing initiatives and contribute to our success


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