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Communications and Marketing Manager

2 months ago

Kent, South East England, United Kingdom KENT FIRE AND RESCUE SERVICE Full time

Job Title: Temporary Communications and Marketing Manager (one year maternity cover)

Location: KFRS Headquarters, The Godlands, Straw Mill Hill, Tovil, Maidstone, ME15 6XB with hybrid working

Salary: Grade 8 £47,076 to £52,397 per annum, plus additional on-call payment of £3,684.95 per annum

Pension: Career average pension scheme with 17.5% employer contribution

Holidays: In addition to entitlement to bank/public holidays you will receive 31 days holiday per annum

Hours: Full time – 37 hours per week (Monday to Friday)

Ref: VR1328

Being a part of Kent Fire and Rescue Service

Everyone is unique. Everyone has value. Everyone helps to make Kent Fire and Rescue Service a great place to work. We are one team. Together with our customers we are creating a safer future for Kent and Medway.

Being a Communications and Marketing Manager

  • You’ll enjoy working in a fast-paced environment, and be passionate about leading our strategic messaging, shaping and delivering our compelling communication and marketing plans that amplify our mission to keep the people of Kent and Medway safe.
  • You’ll thrive in crisis response leadership, and be the voice of the service during emergencies, ensuring clear, accurate, and timely information reaches our customers, colleagues and partners.
  • As a manager, you’ll lead a dynamic team of communications and marketing professionals, fostering creativity and professional growth.

What you’ll do:

  • Drive strategic communications and marketing, lead innovative campaigns that amplify our fire and rescue service mission and values across our diverse county.
  • Crisis communications and reputation management.
  • Shaping real-time news media responses during major incidents and other emergencies, ensuring accurate and timely information reaches our customers.
  • All done using a calm and measured approach with quick thinking.
  • Enhance brand visibility, oversee and evolve our brand presence across all platforms, ensuring consistent and impactful messaging.
  • Engage with customers both inside and outside the organisation, building and maintaining strong relationships with local and regional news media, authorities, and community groups to strengthen our public profile.
  • Leading and influencing in content marketing, content creation for digital and traditional media, driving public awareness of fire and other safety initiatives.
  • Inspire and mentor, leading a dynamic team, fostering creativity and professional growth in a fast-paced environment.
  • Ensure research and evaluation is undertaken to ensure external and internal communications and marketing activity is effective and responsive to audience needs.
  • Work with the Internal engagement manager to deliver a strategic internal engagement programme to help deliver change management and other major internal issues. Be part of KFRS’ out of hours on-call press officer rota (one week in six), and where required provide additional emergency out of hours cover to assist with significant or major incident statutory communications.

What you’ll bring:

  • Degree-level academic or equivalent in Communications and/or Marketing. '
  • Extensive experience at a senior level in communications and marketing.
  • Extensive leadership and influencing skills from working in complex organisations including working across multiple disciplines and cultures. Ability to think quickly and creatively to drive through fresh and innovative approaches to campaigns, content creation and solutions to drive through communications and marketing strategies. Ability to lead on behaviour change approaches to content and campaigns using the key models to support desired safer living behaviours. Ability to build, sustain and share solid and collaborative professional relationships with relevant groups inside and outside the organisation and across the public, private and social sectors. Ability to take complex information and create clear, creative content and stories relevant to specific audiences both internally and externally, both for online and print.

Benefits  

  • Automatic membership of the Local Government Pension Scheme
  • Blue Light Card discount scheme
  • A range of family friendly policies including promoting work-life balance
  • Access to health and wellbeing services and advice
  • Access LinkedIn Learning online training
  • Free parking
  • Above all you’ll become part of a service that is committed to the safety of our community

How to apply:

If you feel you have the skills and experience to be our Temporary Communications and Marketing Manager, please complete an online application and CV by midnight on 17 September 2024.

Interviews are likely to take place on 26 and/or 27 September 2024 and will include a 15-minute presentation and a written assessment.

We reserve the right to close applications at any time prior to the closing date.

Inclusion is at the heart of everything we do. We know that great minds don’t think alike, so we rely on diverse thoughts, feelings, beliefs, and backgrounds to create the best working environment that we can possibly offer.

Kent Fire and Rescue Service, its employees, and volunteers are committed to safeguarding, protecting, and supporting children, young people, and adults at risk. As part of our safer recruitment process, we will undertake pre-employment checks to verify your suitability for the role. These checks will include your references and a standard or enhanced Disclosure and Barring Service (DBS) check. Enhanced DBS check with barred lists are carried out for roles with direct and unsupervised access to children, young people, and adults at risk. Risk assessments will be undertaken on any disclosures identified as part of the pre-employment checks.

As a Public Sector organisation with added responsibilities under the Equality Act, 2010 the candidate must demonstrate an understanding of what is meant by Equality, Diversity, and Inclusion and how this fits in with their everyday work