SEO Strategy Manager

1 month ago


London UK, UK, United Kingdom NOVOS | eCommerce Agency Of The Year Full time

Title: eCommerce Strategy Manager

Location: Spitalfields office and hybrid wfh - minimum requirement to attend the office every Thursday

Salary: £45,000+ DOE + Benefits


Are you looking for an opportunity where you can utilise your skills and push the boundaries of eCommerce marketing?


Would you love to have an opportunity to implement your strategies and execute innovative, impactful campaigns for lots of exciting brands?


Did you answer YES? If so, you are in the right place….


Here at NOVOS we are looking for an upbeat and skilled eCommerce Strategy Manager to join our incredible ‘employee owned’ digital marketing agency based in the bustling city of London.


We’re looking for an eCommerce Strategy Manager who has experience of SEO but more importantly an understanding of SEO within the wider channel mix. You will be essential in helping the business expand its services beyond just SEO to wider Organic channels.


The ideal candidate would have worked in SEO or for an SEO agency but also has exposure to additional channels, you will be happy to get hands on with SEO and other channels to support the need of the wider business.


You will be incredibly data driven to improve the agency's wider reporting and attribution modeling to help prove the value of SEO and wider channels .


Can you deliver bespoke & innovative SEO strategies that drive performance?


As an eCommerce Strategy Manager we want you to push the boundaries of our SEO offering for the clients we service. You will be responsible for forming and driving strategy for clients and ensuring we execute agreed deliverables that will drive results.


You will be pivotal for communicating the wider impacts of SEO on the business and how this compares to the overall channel mix.


You will understand how to analyse client data and use this to influence innovative SEO strategies that fix priority issues and explore exciting opportunities.


You will have a track record of delivering performance increases for clients across eCommerce, with a strong understanding of how to work with clients, build lasting relationships, and drive revenue increases for them.


As eCommerce Strategy Manager your main focus will be on client strategy and delivery and as such you are not expected to directly manage any team members. However, you will be expected to coach your colleagues and train them in how to build a successful strategy and deliver technical tickets, content briefs, and website analysis.


You will report to the Head of SEO. You will work alongside an SEO Team Manager who will line manage a team of Senior Strategists and Strategists.


Skills & experience required


If you have around 3 years of experience (or more) in SEO, with experience and exposure to wider channels, owning client strategy and deliverables and would love to join a fast-growing employee-led business, we are the right place for you

Some things we would like to see from you….

  • Data driven mindset and approach to attribution
  • Understanding of where SEO fits within the wider media mix of owned, earned and paid
  • Be able to explain to clients the value of organic channels like SEO vs the paid alternative
  • A history of clever, innovative SEO strategies that are unique to the clients you work on.
  • An excellent grasp of how technical SEO, content strategy, and Digital PR/links work together as part of an SEO strategy and a clear understanding of when to utilise which.
  • Knowledge and understanding of ecommerce SEO, and experience working with ecommerce brands.
  • A clear track history of achieving growth for your clients against pre-set KPIs.
  • Strong communication skills and the ability to build relationships with clients by understanding their needs and delivering to agreed timelines.
  • The confidence to assess client concerns/objections and know when to stick to a proposed strategy for the greater good, versus pivoting based on their feedback.
  • A clear understanding of search intent, how customers search, where they search and why they purchase online - feeding into your ability to create unique and engaging content strategies.
  • Good project management skills and an ability to produce high quality deliverables to known deadlines.
  • An ability to make complex data sets simple to digest and understand.
  • Growth mindset to constantly keep learning and developing as an individual

Additional skills

  • Knowledge of Content Management Systems a bonus (Shopify/Magento/WooCommerce/BigCommerce/Headless)
  • Working knowledge of HTML/CSS/JS
  • A commercial understanding of budgets & resourcing
  • Have a clear proclivity for keeping up with industry related topics and news, such as key updates, changes and use cases that can be applied to your day-to-day role.
  • An understanding of other digital channels such as PPC, Email, Social and how they can influence an SEO strategy.


About NOVOS


NOVOS is a fast-growing agency specialising in eCommerce SEO. We have won multiple awards for our SEO, PR and Content Strategy work, alongside our culture - we recently came fifth place in UK’s Best Workplaces 2022. We work with clients that range from household names such as TALA, The Body Shop, Ruggable, Osprey, Beavertown Brewery and more exciting up-and-coming brands.


We offer tonnes of company benefits including unlimited holiday, performance-based bonuses, culture activities, access to mental health support, health cash plan and flexible working policies, just to name a few


No agencies, recruiters or freelance please.


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