Marketing Associate

2 months ago


UK, UK, United Kingdom IRIS Software Group Full time

Email Marketing Advisor

Location: Remote


About the Role

Are you passionate about engaging audiences through email and looking to kickstart your marketing career? We’re looking for an enthusiastic Email Marketing Advisor to join our dynamic team. This role is perfect for someone early in their marketing journey, eager to develop skills in email marketing, content creation, and campaign analysis. You’ll work alongside the Email Marketing Business Partner to drive brand awareness and promote our solutions.


What You'll Do

Email Campaign Support: Help plan, create, and execute targeted email campaigns, from newsletters and product launches to promotional offers and automated sequences.

Content Creation: Craft engaging, persuasive, and on-brand copy for email marketing campaigns.

Segmentation & Targeting: Assist with audience segmentation to ensure emails reach the right people.

A/B Testing: Design and run tests on email elements (like subject lines and calls to action) to optimize results.

Data Analysis & Reporting: Track email performance metrics (e.g., open rates, click-through rates) and report findings.

Automation: Set up automated workflows, such as welcome series, re-engagement, and abandoned cart emails.

⚖️ Compliance: Learn and adhere to GDPR and email marketing best practices.

Collaboration: Coordinate with the broader marketing team to align email campaigns with other initiatives.


What We’re Looking For

Experience: Around 1 year of experience in email or general marketing, with a desire to grow in email campaign management.

Technical Skills: Familiarity with email marketing platforms (like Mailchimp, HubSpot, or Klaviyo) and CRM systems. Basic HTML knowledge is a plus, but we’ll provide training.

Data-Driven: Understanding of key email performance metrics and how to analyze them.

Creative & Detail-Oriented: Strong copywriting skills and a keen eye for email content and design.

Project Management: Ability to manage your time and work on multiple projects simultaneously.

GDPR Awareness: Some knowledge of email compliance regulations, with a willingness to learn more.

Eager to Learn: A proactive attitude and excitement about growing in the role.


Why Join Us?

The chance to develop and refine your email marketing skills.

A collaborative environment where your ideas and creativity are valued.

Opportunities for learning and professional growth.

  • Ready to make an impact through email marketing? We'd love to have you on our team


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