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Product Marketer

4 months ago


London UK, UK, United Kingdom Bound Full time

About Bound

As companies grow internationally they have income and expenses in different currencies. They also need to convert currencies for various reasons and as a result can lose money due to exchange rate swings.


Bound helps companies minimise such currency risk and loss, by using modern currency hedging technology.


Millions of businesses globally face currency risk every day and volatile currencies can really mess up a company's finances — especially in uncertain times. 96% of the FTSE 500 have hedging strategies in place to mitigate their foreign currency risk, while only 4% of SMEs do the same. We’re looking to help the other 96% of SMEs.


We are an enthusiastic team and have raised +$17mm from investors behind companies such as Wise, Klarna, N26, Stash and Xero. This includes some of the best venture capital firms, including Notion Capital and Valar Ventures.


Over the course of the last year our business has grown ~3x and we’ve been exceeding our targets every quarter. To continue and accelerate growth, we are looking to add a Product Marketer to our revenue team, who will report directly to our Chief Revenue Officer.


What you'll do

  • Market Research: Conduct market research to understand customer needs, market trends, and the competitive landscape. Use insights to inform product development and marketing strategies.
  • Product Positioning and Messaging: Craft compelling product positioning and messaging that differentiates our products in the market and resonates with our target audience.
  • Go-to-Market Strategy: Plan and execute go-to-market approach for product and feature launches.
  • Content Creation: Produce high-quality content, including product briefs, reports, case studies, blog posts, and social media content that communicate product value and drive engagement.
  • Sales Enablement: Equip the sales team with the tools, content and information they need to sell our products effectively.
  • Customer Feedback: Gather and analyse customer feedback to identify opportunities for product improvements and new features.
  • Performance Metrics: Monitor and report on key performance metrics, such as customer acquisition, campaign effectiveness and product adoption. Use data to refine what we do.
  • Cross-functional Collaboration: Work closely with product, sales, and customer success teams
  • Do whatever it takes to help Bound succeed.


The ideal candidate

  • Experience: 3 to 5 years in relevant B2B Product Marketing roles, at early/growth stage startups
  • Right Product Marketing Skills: Incredible storyteller, exceptional communicator, trusted partner to Product team, analytically savvy, thinks full funnel, craves outcomes over output, has deep empathy for customers. Phew
  • Versatile General Marketing Skills: Foundational knowledge across various marketing domains. Especially in areas of growth and content marketing such as email/lifecycle marketing, demand generation, content distribution, SEO, website management, conversion rate optimisation, marketing operations, and analytics.


Other useful info

  • The selection process will include 2-3 conversations (with at least one of them in the office) and a take home task.
  • The role is based in London, with 4 days in the office and 1 optional day of working from home.
  • Candidates should have the right to work in the UK, with a valid visa if needed.