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Technical Lead, Game Marketing Technology

2 months ago

UK, UK, United Kingdom Tencent Full time

About Level Infinite

Tencent Games was established in 2003. We are a leading global platform for game development, operations and publishing, and the largest online game community in China.

Tencent Games has developed and operated over 140 games. We provide cross-platform interactive entertainment experience for more than 800 million users in over 200 countries and regions around the world. Honor of Kings, PUBG MOBILE, and League of Legends, are some of our most popular titles around the world.

Meanwhile, we actively promote the development of esports industry, work with global partners to build an open, collaborative and symbiotic industrial ecology, and create high-quality digital life experiences for players.


Level Infinite is Tencent’s global gaming brand. It is a global game publisher offering a comprehensive network of services for games, development teams, and studios around the world.

We are dedicated to delivering engaging and original gaming experiences to a worldwide audience, whenever and wherever they choose to play while building a community that fosters inclusivity, connection, and accessibility. Level Infinite also provides a wide range of services and resources to our network of developers and partner studios around the world to help them unlock the true potential of their games.


Role Overview: As the Technical Lead for Marketing Technology, you will play a pivotal role in guiding the engineering teams to design, develop, and optimize our marketing tools and platforms. Leveraging your deep technical expertise, you will ensure the creation of scalable, high-performance solutions that integrate advanced data analytics, AI, and machine learning models. Your focus will be on translating marketing requirements into technical architectures and ensuring seamless data flow and integration within our platforms.


Key Responsibilities:

1. Technical Leadership:

a. Provide technical guidance to engineering teams throughout the product development lifecycle.

b. Oversee the design and development of scalable, high-performance SaaS platforms.

c. Ensure the integration of advanced data analytics, AI, and machine learning models to drive automation and intelligence in marketing tools.


2. Platform Development:

a. Lead the technical aspects of developing UA marketing tools and platforms, ensuring they meet business and market needs.

b. Collaborate with data teams to ensure seamless data flow, integration, and analysis within the marketing tools.


3. Technical Strategy:

a. Continuously monitor and analyze emerging technologies, data analytics techniques, and software development trends to identify opportunities for innovation.

b. Develop and maintain the technical roadmap in alignment with product vision and business objectives.


4. Cross-functional Collaboration:

a. Work closely with product management and marketing teams to understand their requirements and translate them into technical solutions.

b. Ensure effective communication and collaboration between engineering, data, and marketing teams.


Qualifications:

1. Bachelor’s or Master’s degree in Computer Science, Engineering, or a related field

2. 8+ years of experience in technical leadership within a SaaS platform environment.

3. Proven experience in the design and development of marketing tools, data platforms, or similar technology-driven solutions.

4. Strong technical background with expertise in software development, data analytics, and machine learning.

5. Excellent problem-solving skills, with a data-driven approach to decision-making.

6. Experience working in the gaming industry is a plus.