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Social Content Lead

4 months ago

London, UK, United Kingdom Handle Recruitment Full time

If you're a social media specialist who loves to run and takes health and fitness very seriously, then I have the perfect role for you This opportunity sits within a very cool company who are becoming the best-known names in running & fitness

They're a business who truly understands the importance of a career that offers flexibility to its staff - whether that's ensuring training and exercise plans can be stuck too or getting out for a team run with your colleagues to blow off some steam

The role

  • Managing all social media campaign strategy across all channels, with a particular focus on TikTok as a target channel to grow
  • Utilising effective customer insights and research to identify and target a diverse range of customers - from novice runners to athletes
  • Leading content production, ensuring the content team are jumping on the right trends, reacting to viral trends, whilst ensuring content is educational and in the brand tone of voice
  • Working closely with senior management to shape the brand's identity, driving user engagement and expanding the overall reach of the business
  • Management of a social media exec and a designer, ensuring cohesive content output across all social media platforms

The candidate

  • Ideally have a love of, or interest in running and know of the hottest brands and influencers/ambassadors to work with in the space
  • Passion for wellness and fitness
  • Solid social media experience and demonstrable experience growing brand channels
  • Strong copywriting skills and a keen editorial eye
  • Passionate about working within a business in the scaling up phase, happy to get stuck in and 'hit the ground running'

Handle actively welcomes applicants from under-represented backgrounds - we pride ourselves on attracting the best talent for every opportunity through a commitment to equality, diversity and inclusion.