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Marketing Manager

4 months ago

Leeds UK, West Yorkshire, United Kingdom Verrus Part time

Following a recent move to fantastic new offices in LS1, we are now looking to add to our energetic and growing team with the appointment a creative and ambitious marketing & communications specialist.


The Position:


The appointed Marketing Manager will be tasked with optimising both our employer brand and recruitment-specific marketing, the latter being with candidates and clients in the global software, tech, life science, finance, legal, manufacturing, construction, and natural resources sectors. While we envisage this to be a full-time position, we’re equally open to hearing from applicants looking for a part time or freelance appointment, it all depends on how creative and productive you are


We expect, however, that successful candidate will be primarily responsible for:


  • Managing and overseeing the company’s social media presence across multiple platforms to create a strong and consistent online identity.
  • Working with consultants and senior management on content creation – videos, articles, banners, questionnaires, polls, flyers, images, thought leadership, business development collateral etc.
  • Preparing employer branding campaigns and marketing collateral for local and regional careers events
  • Working with a set of existing brand guidelines and adding ideas to broaden online identity.
  • Managing, celebrating, and driving online recommendations and client/candidate testimonials
  • Ensuring brand continuity across individual consultants and divisions’ online branding (LinkedIn profiles, industry specialism etc)
  • Keeping up to speed on trends, insights and general local/global news and events that relate to the recruitment sector (plus the verticals we recruit in) and how we may engage with such content / commentators / influencers.
  • Celebrating the achievements of individuals and teams across all social/online channels
  • Documenting company social events, reward trips, sporting and/or charity events that the business may be involved in or supporting.
  • Monitoring and reporting on social media engagement measurables and competitor activity
  • Assisting consultants’ penetration of new verticals with market-specific content and collateral


The Candidate:


Applicants will be expected to demonstrate:


  • A minimum digital marketing (or related) degree qualification and/or proven experience in a business-to-business (Ideally recruitment, or related) marketing environment
  • Strong creative flair and a bold approach to defining and communicating what sets us apart as a business.
  • A thorough knowledge of social media marketing principles and strategies.
  • Outstanding writing, spelling, and grammatical abilities
  • Knowledge of the technical requirements of social platforms in relation to content compatibility (format, aspect, size, length, duration, etc)
  • Previous experience of working with LinkedIn, Twitter, Facebook, YouTube, and Instagram
  • An open-minded approach to expanding the company’s reach to newer channels such as TikTok, Snapchat, etc.
  • Strong graphic design skills (Canva, PowerPoint, Adobe etc) and experience of video / multimedia content creation
  • An acquired eye for detail, design, and aesthetics
  • An understanding of SEO principles to optimize website traffic and ranking performance.
  • Strong project management skills and self-sufficiency to prioritize and plan workload.
  • Excellent communication and relationship building skills.
  • Good working knowledge of Microsoft Office tools including PowerPoint, Excel, and Word.


The Company:


A successful executive recruitment business operating across a range of established and emerging sectors, Verrus have a proven track record for proactively placing game-changing professionals in mid-level and senior management positions for an increasingly global client base.


Specialists in identifying unique opportunities for unique individuals, our team of experienced consultants deliver a bespoke hiring solution that minimises risk and maximises return on investment for businesses ranging from rapidly growing start-ups to established FTSE 500 companies.


As well as a competitive salary (commensurate with your experience, skillset, and potential) we can offer the successful candidate:


  • A transparent and collaborative team culture underpinned by the values of trust and integrity.
  • A comprehensive onboarding process, with ongoing training and development
  • Clear opportunities to progress through the business as we continue to grow.
  • A fabulous working environment in one of Leeds City Centre’s landmark office buildings
  • A rapid selection and assessment process
  • Access to cutting edge tools, resources, technology, and software platforms.
  • Team events, incentive-based trips, and weekends away
  • (Qualifying) enrolment within a company-wide perks and discounts platform.


Sounds appealing? We think so, but we’re recruiters, not marketers. So, could you be the final piece of our jigsaw? Get in touch today if you think so