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Membership Development Manager

2 months ago

UK, UK, United Kingdom Media Search Inc. Full time

Membership Development Manager (Head of Acquisition)

London, Victoria Up to £60,000 + £15k bonus opportunity

The primary purpose of this role is to successfully deliver and develop new by identifying and capitalising on new opportunities. The role aims to increase profitability and market share by securing membership applications from targeted prospects.

Member Acquisition:

  • Target Identification: Identify key cities, geographies, and audiences (families and family offices) for membership acquisition.
  • Prospecting: Proactively source, approach, call, engage, meet, and close potential members, particularly UHNW (Ultra-High-Net-Worth) families and private investors.
  • Event Engagement: Actively engage with families and their executives at company events across EMEA.
  • Networking: Participate in networking events, client meetings, and competitive conferences to build relationships and promote memberships.
  • Pipeline Development: Build and maintain a strong pipeline of membership prospects.
  • Sales Conversion: Convert prospects into membership sales.
  • Marketing Implementation: Implement the EMEA Membership marketing strategy.

Key Performance Indicators (KPIs):

  • Target Achievement: Meet or exceed monthly, quarterly, and annual targets related to revenue, value, and relationship development.
  • Account Management: Develop, prepare, and maintain Strategic Account Plans (SAPs) with necessary account data.
  • Opportunity Identification: Identify growth opportunities and generate action plans.
  • Forecasting: Ensure forecasts are updated to reflect current membership.
  • Data Management: Accurately develop and maintain client information, recording tasks and updating membership conversion status daily.
  • Team Management: Oversee and support the success of an existing Business Development Manager (BDM) in London.

Product Knowledge and Development:

  • Communication: Effectively communicate membership conversion expectations to senior management, providing all necessary information in a timely manner.
  • Market Awareness: Understand market trends and competitor activities.

Qualifications and Experience:

  • Minimum of 5 years of direct experience in sales/membership development.
  • Proven experience in relationship development and management.
  • Strong commercial awareness and the ability to present proposals effectively.
  • Ability to prioritize and execute tasks in a high-pressure environment.
  • Persuasive, encouraging, and motivating in approach.