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Customer Data Analyst
4 weeks ago
Are you an analyst with a solid understanding of CRM and Customer data who is looking for a role in a fast paced, growing retail brand who are going through a period or transformation? Read on
Based in Leeds, our client is much loved brand who are investing heavily in digital growth and their team.
Key to their continued success is the hiring of a Customer Data Analyst to join the ecommerce team.
The Role:
- Use customer data and insight to drive efficient CRM and Digital activity
- Use various datasets to develop a customer contact strategy – understanding retention, reactivation and acquisition
- Review and revise customer segmentation
- Report on customer performance, customer databases, RFM scores and customer profiles
- Present your findings in the data to various stakeholders
- Support the Senior Data and Insight Manager with day to day requirements
- Partner with the CRM and Digital Managers on audience lists and enhancing paid marketing performance
- Support the personalisation programme by feeding in audience data
The person:
- A good understanding of CRM and Customer data in on and offline environments
- Highly analytical with experience working in customer databases
- SQL and Power BI experience would be highly advantageous.
- A team player who loves cross department collaboration
.
For much more information on the role and client please apply immediately
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