Senior Account Manager

1 month ago

London, UK, United Kingdom Socially Powerful Full time

Introduction

Socially Powerful is a global social media marketing agency offering bespoke, end-to-end services to our clients. Our rapidly growing team of creatives, strategists, designers, editors and account managers work together to create impactful content for our list of global brands, covering FMCG, fashion, beauty, and tech. Our agency is seeking an enthusiastic individual to join our Accounts team and work to deliver exceptional campaigns with our current and forthcoming clients.


About the Role

Account Management sits at the heart of the agency and in this role, you will work closely with every department, as well as a variety of client-side stakeholders to independently and proactively lead some of our large accounts - becoming their trusted point of contact. We are seeking a driven individual who is passionate about influencer and performance marketing and is ready to take the next step in their career. In this role, you will be account lead on a range of exciting clients, from beauty to tech to finance and oversee the full lifecycle of influencer campaigns. Alongside this, you’ll also work help to manage junior team members and help them to develop into well-rounded marketeers.


We are seeking a driven individual who is passionate about influencer and performance marketing and is ready to take the next step in their career. In this role, you will be account lead on a range of exciting clients, from beauty to tech to finance and oversee the full lifecycle of influencer campaigns. Alongside this, you’ll also work help to manage junior team members and help them to develop into well-rounded marketeers.


Key Responsibilities


  • Responding to client briefs, working with the wide accounts team to develop bold and effective creatives that are informed by competitive and consumer trends to help achieve clients’ campaign objectives.
  • Writing clear and impactful proposals and crafting persuasive pitches to bring to life our strategy, creatives, and recommendations.
  • Building a rapport with clients to gain a thorough understanding of their business and objectives, translating this into a client briefing form and ensuring that all requirements are reflected in influencer selection and throughout the content creation process.
  • Oversight of multiple campaigns simultaneously, liaising with your campaign teams constantly to stay up to date on the progress of each campaign and flagging any concerns or potential issues to the team as soon as possible, alongside suggested solutions.
  • Sharing clear and thorough updates and reporting with clients regularly over email, phone calls and face-to-face meetings, while providing recommendations and expertise at every stage of the campaign.
  • Presenting clearly and confidently to key stakeholders in pitches, kick-off meetings and postcampaign analysis meetings.
  • Involvement in new business representing account management as part of the pitch team.
  • Continual forward-thinking and proactive ideation of additional activity that Socially Powerful could propose to clients, based on a detailed knowledge of their business, objectives and upcoming focuses.
  • Building strong relationships with your clients and proactively unlocking routes to grow the accounts you lead - resulting in increased revenue over time and meeting targets set by your line manager.


Required Skills & Experience


  • 3+ years of experience working for a brand or in a client servicing role at an agency, dealing with high-profile clients.
  • Genuine passion for Influencer and Performance Marketing
  • Experience upselling ideas to clients, and ability to present confidently to stakeholders at all levels, to ultimately grow accounts.
  • Exceptional organisation and ability to independently manage multiple campaigns to an extremely high standard, in a fast-paced environment, while always maintaining an eye for detail.
  • Ability to stay calm under pressure and deal with problems in a logical and efficient way.
  • Excellent communication skills and the ability to tailor communication and build relationships with stakeholders at all levels, both internally and externally.
  • Experience in all agency meetings and collaborating with different types of agencies.
  • Proven track record in developing less experienced members of your team.
  • Demonstrable experience delegating and prioritising an ever-changing workload.

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