Head of Marketing

17 hours ago


London, UK, United Kingdom Secure Source Full time

We are seeking a visionary, energetic, creative, hands-on Head of Marketing who will play a pivotal role in driving our client's business forward. With a strong growth-focused mindset, you will enhance brand awareness among our client's target customers and clearly communicate core value proposition to generate pipeline and revenue.


Key Responsibilities:


  • Strengthen our position in the specialist SaaS space.
  • Experiment boldly with new ideas, set clear goals, and evaluate outcomes.
  • Embrace ethos with continuous, intentional improvements. This includes optimizing landing pages, testing ad creatives, and more.
  • Fully own the marketing function, bringing creativity and innovation to drive growth and maximize ROI.
  • Manage and potentially restructure the marketing team to meet strategic goals.
  • Develop and implement a global marketing strategy.
  • Grow the product-led growth (PLG) customer base while enabling an outbound sales-led growth (SLG) approach for the mid-market segment.
  • Collaborate closely with Product, Sales, and Leadership teams.
  • Analyse performance metrics and ROI.
  • Present insights to the leadership team and identify opportunities for optimization.
  • Represent the organisation in the industry, drive PR initiatives, and manage industry relationships.


Qualifications:

  • 10-15 years of marketing experience, including go-to-market planning in a B2B SaaS environment.
  • Exceptional negotiation and communication skills, both oral and written.
  • Strong interpersonal skills to effectively communicate ideas and drive team actions.
  • Highly motivated, detail-oriented, and a self-starter with a vision for growth.
  • Experience in cybersecurity is a plus but not essential.
  • Familiarity with the US market is beneficial but not required.
  • Experience in a senior marketing role from seed to Series B is advantageous.


We look forward to welcoming a dynamic leader who can drive our marketing efforts to new heights. If you are ready to make a significant impact, apply today


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