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Retail Marketing Execution Manager
2 months ago
Join a dynamic team at the forefront of their Retail Marketing innovation team in a tier-1 Consumer Electronics brand. This role offers you the chance to lead the execution of retail marketing strategies across multiple product categories, driving impactful in-store experiences for a global leader in the TC and audio-visual space.
You will play a pivotal role in planning and delivering the rollout of eye-catching fixtures and engaging messaging in retail displays. You'll work closely with cross-functional teams, including Product, Channel, Sales, Brand, PR, and Digital, as well as external agencies, to ensure seamless execution and standout results in the retail environment.
Key Responsibilities:
- Customer Relationship Management: Be the primary point of contact for a key retail partner, managing the relationship and all activities, including space negotiation, budget management, and project coordination.
- Retail Strategy and Execution: Oversee the planning, design, and implementation of new retail displays, ensuring they are executed on time, within budget, and to the highest standards.
- Cross-functional Collaboration: Work with Sales, Field Teams, and external agencies to manage stock requirements, launch new product lines, and roll out promotional messaging.
- Insight and Innovation: Stay ahead of market trends, gather insights from retail partners, and recommend new strategies to enhance in-store experiences.
- Budget Management: Lead the budgeting process for retail spend, ensuring all internal processes are followed and expenditures are aligned with strategic objectives.
- Project Management: Handle complex projects from concept to completion, ensuring all elements are coordinated for successful execution.
What You Bring:
- Retail Marketing Expertise: Deep understanding of the consumer journey and a passion for creating engaging retail experiences.
- Collaborative Mindset: Ability to build strong relationships internally and externally, driving successful outcomes through teamwork.
- Strategic Thinker: Skill in developing business cases, with a keen eye for data-driven insights that inform decision-making.
- Proactive Approach: Drive a 'test and learn' culture, always seeking to improve and innovate.
- Strong Communication: Confident in presenting to various audiences, with excellent project management skills to keep everything on track.
Success in This Role Looks Like:
- Building strong, long-lasting relationships with key retail partners.
- Delivering superior in-store execution that outshines competitors.
- Gathering and acting on feedback from field teams and shoppers to continually enhance retail strategies.
If you meet the criteria and are excited about the opportunity to drive retail marketing excellence, apply now