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Senior Paid Media Executive
2 months ago
Senior Paid Media Executive
Leeds (Hybrid)
Up to £35,000
We are working with an established Digital Marketing Agency, who are looking to add a Senior Paid Media Executive to their Digital team. They work with a range of top clients from a number of industries, including e-Commerce, travel, leisure and much more
The role:
- Oversee and execute daily account tasks for Google Ads and various social media platforms, including TikTok, TikTok Shop, Meta, and LinkedIn, for multiple clients.
- Conduct in-depth keyword and competitor research and analysis.
- Track and manage keyword bids, bidding strategies, audience targeting, daily and monthly budget limits, impression share, quality scores, and other key account metrics.
- Offer recommendations and implement strategies for keyword and audience opportunities, campaign structure, targeting, display networks, and other aspects of paid search aligned with client objectives.
The person:
- Comprehensive knowledge of advertising on Google, Meta, LinkedIn, TikTok, and Bing
- Familiarity with Google Analytics, and Tag Manager
- Strong understanding of reporting and analytics tools like SEMRush
- Skilled critical thinker and problem solver
- Demonstrated success in executing PPC strategies
Please apply to find out more details.