UK Cobrands – British Airways Consumer Marketing Executive

2 weeks ago

London London EC, Central London, United Kingdom myGwork Full time

This job is with American Express, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact - every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let’s lead the way together.

There is an exciting opportunity to join the dynamic and critical UK Partnerships team, who manage the Product and Partnerships of UK Consumer Cobrands. This Marketing and Partnerships Executive role will be contributing to key aspects for the British Airways Cobrand. There are high levels of visibility and responsibility, which would be best suited to a high performing, tenured marketing analyst with partnership experience.

This Cobrand Marketing and Partnerships Executive will lead the day-to-day aspects of the relationship with one or more Co-Brand Card partners, and all elements of product management including: engagement, retention marketing campaigns, servicing, customer experience and stakeholder management, as well as working on key projects and being the portfolio/s subject matter expert across American Express.

We are looking for someone with a passion to deliver growth, strong commercial acumen, and the ability to ensure a flawless customer experience and providing exceptional attention to detail. Key success metrics will include, billings, card cancellation rates and customer satisfaction.

How you will make an impact in this role?

  • Flawlessly deliver end-to-end multi-channel B2C Cardmember engagement and retention campaigns with the cobrand partner, both in Amex and partner channels.

  • Work with key tactical agencies across both creative and media on new campaigns from briefing and concepting, creative execution and input on media plans, to ensuring campaigns are running smoothly.

  • Actively monitor campaign performance and analyse results internally and externally to inform future strategy.

  • Confidently monitor portfolio performance through monthly reporting, analyse data and identify insights and trends.

  • Support the partner relationship on a day-to-day basis, meeting contractual and business objectives

  • Carefully manage budgets and invoicing process.

  • Collaborate with other American Express departments including others in the Co-brand team, UK Product team, Central Product teams, Customer Service and Compliance to align on plans, campaigns, analytics and gather feedback.

  • Maintain strong focus on competitor activity and external environment.

Minimum qualifications:

  • B2C marketing campaign management experience is essential.

  • Quantitative and analytical skills coupled with strong written and oral communication to articulate learning’s and outputs and inform future strategy.

  • Exceptional internal stakeholder and external-facing partner management skills.

  • Strong initiative and problem-solving skills – finding a way around obstacles and challenges with a positive attitude.

  • Clear, confident verbal and written communicator.

  • Understanding of consumer card issuing in the UK.

  • Solid experience of multitasking and driving results across several complex projects.

  • Excellent process and budget management ability and attention to detail.

  • Track record of being a great team player with a nurturing and collaborative approach and strong leadership abilities.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

  • Competitive base salaries
  • Bonus incentives
  • Support for financial-well-being and retirement
  • Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • Generous paid parental leave policies (depending on your location)
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

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