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Paid Social Manager

1 month ago


London, UK, United Kingdom In Digital Full time

Paid Social Marketing Specialist (Manager level)


We’re In Digital, a thriving digital growth agency based in Covent Garden and ranked as one of the best places to work in the UK – and we’re currently seeking a new Paid Social Manager to work and lead on a range of clients.


Who we’re looking for – at a glance:

  • Paid social experts with deep technical knowledge and great strategy & planning skills
  • Sociable individuals with excellent communication skills
  • Highly data-driven & analytical individuals


Paid Social Manager – typical responsibilities:

  • Client relationship ownership & development
  • Driving strategy, set-up, management and optimisation across all Paid Social platforms
  • Development of market leading Paid Social strategies tied to clients’ cross-channel KPIs
  • Supporting and providing input into cross-channel strategies
  • End-to-end optimisation of campaign budgets, targeting, tactics, creative etc. to meet and exceed our clients’ objectives
  • Strategy development and identification of new growth opportunities for the clients and for the agency approach in Paid Social
  • Leading continuous and rigorous test & learn approaches
  • Performance reporting and analysis, naturally translating data into insights and recommendations
  • Presentations to senior client stakeholders
  • Managing, mentoring & coaching team members from account executive to manager level


A bit about you:

  • Demonstrable expertise in leading, successfully managing and delivering growth via Paid Social
  • Have worked in or with e-commerce / start-up companies, successfully drawing and orchestrating their Paid Social approach to drive direct response KPIs
  • A bible of all things Paid Social, always up-to-date with latest trends in the industry
  • A self-starter with a strong desire to gain broader experience in new channels and industry verticals
  • Excellent communication and presentation skills, and confidence to operate in a very client-facing role
  • Highly analytical and numerate – preferably with experience with web analytics tools
  • Excellent understanding of the Martech landscape, vendors and tools


Things we like, but aren’t essential:

  • Some experience in other channels or areas of digital (such as Paid Search, Display, CRO or Analytics)
  • Experience in mobile marketing and mobile attribution
  • A strong understanding and eye for creative and its impact on paid media activity


Why work for In Digital?

  • A certified Great Place to Work™, recognised as one of the UK's Best Workplaces for Wellbeing 2023
  • Rewarding work with great opportunities for development and progression
  • A brand-new office near Covent Garden with bike storage, showers, private bar, great coffee, snacks and discounts on local shops
  • 25 days of annual leave, increasing with longevity
  • Flexible working, 2 days work from home and 3 from an office – ours or our clients’
  • 1 week of working-from-abroad allowance
  • Private pension and cycle-to-work schemes
  • Regular team lunches and social events
  • Subsidised gym & sports memberships
  • A competitive salary with an additional twice yearly bonus