Public Relations Assistant

4 weeks ago

London UK, UK, United Kingdom GingerMay Full time

We’re looking for a dynamic, proactive, and driven PR Assistant to support our account teams on administrative tasks while developing excellent organisational and prioritisation skills that underpin our media relations and thought-leadership activity.


This fixed-term role is an exciting opportunity to kickstart your career in communications working with some of the world’s most innovative B2B technology businesses. We provide on-the-job training for new entrants to the market.


GingerMay is a multi-award-winning, B Corp Certified global agency for integrated B2B and tech communications. We have a well-established reputation for delivering exceptional outcomes for clients, while placing work/life balance and the well-being of our team at the heart of everything we do.


As a PR Assistant, you will research relevant media outlets, draft pitches, and other press materials, and pitch to the media, gaining hands-on experience in securing media coverage for clients in a high-energy B2B PR and integrated communications environment.


This role will be a 12-month fixed contract offering you the experience required to progress on your PR journey. Individuals that demonstrate potential, meet the required performance criteria, and have a genuine passion for PR will be offered the opportunity to join GingerMay as an Account Executive following this initial 12-month period.


This hybrid-role will be based from our central London or Tunbridge Wells office, as well as from home.


Key responsibilities:


  • Monitor the news agenda for relevant stories for clients.
  • Maintain an active presence on social media, monitoring journalists to identify client coverage opportunities and engaging with them to foster positive relationships.
  • Research and develop story angles, pitches, and content for targeted B2B tech and national media outlets.
  • Research media slots.
  • Draft pitches and pitch to media to deliver coverage.
  • Draft and distribute press releases, media kits, and other public relations materials.
  • Maintain and update media contact lists and databases.
  • Monitor and analyse media coverage for clients, providing reports and insights on trends and key developments via media monitoring tools and platforms.
  • Assist in organising and coordinating media briefings and interviews.
  • Respond to media inquiries, ensuring timely and accurate communication.
  • Collaborate with the wider team to share research and insights for new business proposals.


What experience and qualities do you need to be a Ginger?


  • Previous experience in a professional workplace environment.
  • Demonstrative interest in a career in PR such as a work experience placement or internship in a PR/comms agency.
  • A genuine passion for media demonstrated through engagement with newspapers, blogs etc., to keep abreast of the news agenda.
  • Strong research skills.
  • Proactive and driven to search out the best media opportunities for clients with and without direction.
  • Social media savvy, with a basic understanding of platforms such as LinkedIn and X.
  • Excellent written and verbal communication skills.
  • Willingness to roll sleeves up and get involved from the ground up.
  • Strong organisational skills and attention to detail.
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously.
  • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).


What we’ll give you:


A comprehensive benefits package with an emphasis on work/life balance and flexibility. Genuinely flexible hours for all; enhanced maternity and paternity pay; ‘work from anywhere’ scheme; regular team socials; continuous professional development including internal and external coaching; programme of wellbeing and sustainability focused activities with ongoing support from in-house Mental Health First Aiders. We also operate an annual discretionary bonus scheme, monthly Brilliance Bonuses to reward exceptional work, and referral bonuses for new business and new team members.


GingerMay champions equality for all

We recognise your freedom of identity and belief, and your right to fairness, dignity, and protection from intolerance and persecution. We will not discriminate, or tolerate discrimination, against anyone on the grounds of age, sex, gender or gender reassignment, marital or civil partnership status, pregnancy and maternity, sexual orientation, religion or belief, race (including colour, nationality and ethnic or national origins), neurodiversity or disability.

Our team is committed to sustaining a genuine culture where your talent, professional competence, and contributions to collective performance are truly valued. We advocate equal opportunities for all. Every applicant and member of the team is appointed, trained, and promoted on the basis of merit and ability alone.

At GingerMay, we believe it’s our actions and achievements that define us.


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