Performance Marketing Specialist

2 days ago

Uxbridge, United Kingdom Keplin Group Limited Full time

Performance Marketing Specialist Keplin Group Limited | Full-Time HybridSalary: CompetitiveExperience: 3+ Years (Agency Experience Required)About Keplin Group:Keplin Group Limited is a fast-growing UK retailer with 11 successful FMCG brands, offering smart, practical and great-value products for modern living. From home essentials and lifestyle items to garden and seasonal ranges, we are dedicated to making everyday living better.As we expand, we're looking for an experienced Performance Marketing Specialist to join our team and drive paid media performance across the UK and European markets.About the role:We're seeking a results-driven Paid Media Manager who can own and scale our paid advertising across Meta, TikTok, Google, and other digital channels.This is a mid-level position ideal for someone who loves strategy, hands-on execution, data-driven optimisation and shaping the future of a paid media function. You'll work closely with our design and marketing teams, mentor junior specialists, and have a clear growth pathway toward Head of Paid Media.What you will be doing:Managing and optimising campaigns across Meta, TikTok, Google Ads, and other paid platforms.Leading and supporting a small team of social media specialists.Collaborating with designers to produce high-impact creatives.Owning budgets, bidding strategies, targeting and ROI optimisation.Monitoring trends and implementing innovative paid media tactics.Producing performance reports and actionable insights.Identifying new growth opportunities to scale revenue and improve ROAS.Supporting leadership in shaping broader digital marketing strategies.What you will bring:3+ years of agency experience (must).Strong hands-on experience with Meta, TikTok, and Google Ads.Proven ability to manage budgets and deliver performance improvements.Confident communicator with experience presenting strategy & results.Analytical, organised, and passionate about data-driven optimisation.Nice to haves:Experience with DSP, Amazon Ads, or TV ad buying.Google Ads Certifications.Experience collaborating with creative teams on digital campaigns.Why join us:Hybrid working (Uxbridge HQ)Company pensionFlexi hoursOn-site parkingStaff discounts across our product portfolioClear progression path towards Head of PaidLocation requirements:Must be able to commute to Uxbridge (UB8 2AD) or relocate prior to starting.Must be authorised to work in the UK.Ready to grow your career?If you're ambitious, performance-focused, and excited to take the lead on multi-channel paid media strategy, we'd love to hear from you.

  • Performance Marketing Specialist

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