Social Media Manager

12 hours ago


Edinburgh, United Kingdom Modis Full time

**Social Media Manager**

My client, a large, market leading and nationally recognised financial services business is looking for a Social Media Manager to join their Digital Team and they embark on another exciting period of transformation.

The Social Media Manager will be responsible for social media presence across all customer channels using Linkedin, Twitter and Facebook as primary channels. You will also own both the creation and implementation of the social media strategy, primarily growingour online community via delivery of frequent engagement.

This is a full time, permanent role paying a salary of £45,000 - £55,000 plus a marketing leading benefits package including; a generous bonus scheme, 30 days holiday, private healthcare and a 10% non-contributory pension to name a few.

My client will offer a hybrid approach to work long term, with lots of scope to work remotely although you need to be within a commutable distance of either their Edinburgh or Central London offices.

**Key Responsibilities**:

- Maximise brand exposure to customers via LinkedIn, Twitter and Facebook.
- Support with the development and implementation of the Corporate Social Media Strategy.
- Work closely with internal stakeholders and agencies to optimise ongoing paid campaigns aimed at growing our online following and increase engagement/reach across networks.
- Engage with key stakeholders to gain buy-in and support delivery of the strategy
- Create, oversee and co-ordinate the creation of new social media content and tone of voice, providing consistent messaging across our networks.
- Identify opportunities to create content to gain coverage and extensive reach
- Work closely with the marketing team and internal stakeholders to ensure consistency of message and tone, along with the amplification of key brand attributes.
- Work with internal and external stakeholders to agree appropriate activity to support strategy, brand and overall purpose.
- Design relevant KPI tracking and oversee the delivery of MI reporting.
- Promote good customer outcomes and brand positioning.
- Support the Senior Digital Marketing Manager with the creation of an up-to-date Social Media Strategy, ensuring alignment with wider activity.

**Experience Required**:

- Experience within a similar Social Media Manager or Executive role
- Ability to analyse data to continuously improve brand awareness and consideration.
- Ability to identify opportunities to create content to gain coverage and extensive reach
- Can ensure that brand positioning must always support and deliver good customer outcomes.
- Understanding of regulation and guidance notes surrounding digital content and social media feeds.

Both Modis International Ltd and Modis Europe Ltd are Equal Opportunities Employers.


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