Commercial Executive

1 day ago

London, United Kingdom SSP Full time

**About the Role**:
**Commercial Executive, Camden London**

**The main purpose of the job**

To execute a commercial plan for a brand or small portfolio of brands within a category e.g. Casual Dining & Bars, Coffee & Bakery, Retail. To support the delivery of EBITDA growth from like-for-like sales and gross margin improvement activity.

**Main duties**

Planning the activity and successful execution of the commercial plan for a brand or a small portfolio of brands to deliver stretch EBITDA target.

**Tasks**
- Prepare and submit marketing briefs to access marketing services such as NPD, creative design, marketing planning and brand development which are provided by the Group Marketing function
- Track progress of briefs and ensure delivery to time and budget
- Once a commercial initiative is signed off, ensure successful implementation through internal stake holder process & operational teams
- Support periodic tracking of brand performance (e.g. if achieving top line sales & GP targets)
- Support full roll out across the brand, additional brands or product category
- Course correction where testing and learning has been applied to commercial initiatives and changes need to be made in order to optimise
- Support the delivery of range, pricing and POS for units
- Maintain brand support material for the brand or brands, including brand standards, point of sale guides, brand templates, equipment lists, product lists, price bands, and local marketing
- Monitor competitor activity (new products, promotions and pricing) on a regular basis to support commercial proposals and highlight any opportunities to the Commercial Manager
- Monitor compliance of commercial activity through structured site visits, recognising opportunities and recommending feedback to relevant stakeholders Brand Director Senior Commercial Manager Commercial Executive
- Liaise with relevant teams to ensure availability of products and maintenance of stock levels at sites and central distribution to agreed targets
- Respond to ad hoc brand queries from operational, and cross functional teams within a timely manner.

**Knowledge, skills and experience required**
- Some experience of using price, range, display and space, upselling, margin or category optimisation to deliver commercial results
- Knowledge of external trends in the food and beverage and/or grocery industry (depending on brands allocated)
- Good understanding of the operational reality in units i.e. a good understanding of waste management and minimisation, labour planning and optimisation, equipment, space and layout etc.
- Proficient user of Word, Excel, PowerPoint and brand and category management systems
- Effective verbal and written communication
- Flexible and adaptable approach
- Ability to work at pace and effectively prioritise competing demands on time

**Desirable skills / personal attributes**
- Analytical and commercial
- Good attention to detail
- Data-driven
- SSP are proud to be an equal opportunity employer who seek to recruit and retain the most talented individuals from a variety of backgrounds, skills and perspectives._

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