Communications & Campaigns Lead

Job description

We’re looking for a brilliant **Communications & Campaigns Lead** to help shape Z2K’s voice, build our brand, and drive real-world change. This is a hands-on role at the heart of a small, fearless charity that consistently punches above its weight.

From securing major media coverage to mobilising supporters and helping force two government U-turns on disability benefit cuts, our communications and campaigns are delivering real impact. With a re-brand on the horizon and a new strategy, this is a particularly exciting time to come on board.

If you’re passionate about challenging injustice through powerful storytelling and action - and want your work to make a genuine difference - we’d love to hear from you.

**Why work with us?**

Z2K is a bold anti-poverty charity using frontline evidence and powerful campaigns and communications to drive systemic change. We punch well above our weight - recently helping force two unprecedented government U-turns on disability benefit cuts for example. Our media voice is loud and trusted, with recent appearances on BBC News, Channel 4 News, the Today programme, Sunday with Laura Kuenssberg, and regular comments in the Guardian, Mirror, and The Sun.

This is a particularly exciting time to join us. We’re planning to launch a new brand, rolling out a new strategy, and growing our supporter base. We’re fearless, person-centred and unapologetically challenging. But most importantly, we’re delivering real, life-changing wins - this is your chance to be part of it.

**About the role**

We’re looking for an experienced **Communications and Campaigns Lead** to deliver high-impact public communications and campaigns that strengthen Z2K’s profile, influence change and support our fundraising goals.

Working closely with the Director of Policy & Engagement and colleagues across the organisation, you’ll lead the planning and delivery of engaging communications and campaign activity across digital, media and supporter channels. You will also mobilise supporters and communities for in-person actions that amplify our campaigns and deepen public engagement.

You’ll play a key role in bringing our new organisational strategy and planned rebrand to life - ensuring our external messaging reflects our values, demonstrates our impact, and helps secure the income and influence needed to deliver our mission.

A core part of the role will involve ensuring our fundraising communications are compelling and strategic, helping us build stronger relationships with supporters and funders. Equally, you’ll work with colleagues and communities to design and deliver campaigns that are shaped and delivered by people with living experience of poverty.

This is a broad and varied role, ideal for someone who thrives on collaboration, wants to be hands-on in delivery, and is passionate about challenging injustice through powerful storytelling and action.

**About You**

**You’ll be a skilled and creative communications and campaigns professional, with a track record of delivering high-impact, audience-focused content and activity across digital, media and supporter channels. You’re confident managing multiple priorities, spotting opportunities in a fast-moving external environment, and adapting messaging to maximise reach and impact. Experience of in person mobilisation would be an added advantage.

You’ll bring strong project management skills and enjoy working collaboratively across teams to produce clear, compelling communications that support fundraising, influence policy, and build public pressure. Whether it’s crafting supporter actions, writing stories that centre lived experience, or securing media coverage, you’ll be comfortable leading delivery while contributing ideas to wider strategic thinking.

You’ll have a keen understanding of how to build trust, grow engagement, and communicate complex issues in a way that connects with audiences. You’ll also be politically engaged and passionate about using communications and campaigns to challenge injustice and drive change.

In return, you’ll join a small charity that punches above its weight with regular coverage in major media outlets and a strong voice in national conversations on poverty. It’s an exciting time to come on board, with a rebrand ahead and a huge opportunity to grow our brand as we make a real difference for people in poverty.

**How to apply**

Deadline for appications is **Midnight 14th September 2025