Head of New Business Sales

**Head of New Business Sales**

**Location**: Milton Keynes - Hybrid, one office day per week.
**Contract Type**: Full-time, Permanent
**Salary**: £90,000 Depending on experience

**Bonus and commission**: Variable - 30% with ability to stretch higher.

At Personal Group, we’re passionate about making work happy, healthy, and rewarding. As a leading provider of employee benefits, wellbeing and insurance solutions, we’re helping businesses across the UK to better support their people. With a strong heritage and a future-focused outlook, we’re growing fast - and we’re looking for exceptional talent to join us on our journey.

**The Opportunity**

We’re looking for an exceptional Head of New Business Sales to take on a high-impact, senior role at the heart of our commercial growth. This is a true player-coach position, perfect for a seasoned sales leader with a background and strong understanding of SaaS products who thrives on winning new business while inspiring and elevating the performance of those around them.

Reporting directly to the Chief Sales Officer, you will lead the charge in expanding our client base across insurance, SaaS, and strategic partnerships, owning the full sales cycle from prospecting and lead generation to contract negotiation and client onboarding.

You’ll also provide hands-on leadership to a talented team of New Business Development Directors and Sales Development Representatives, setting clear objectives, driving accountability, and fostering a high-performance culture.

This is a unique opportunity to shape and execute our new business strategy, make a visible impact on the company’s success, and play a key role in the broader strategic direction of Personal Group. If you’re ready to lead from the front and leave a lasting legacy, we’d love to hear from you.

**What We’re Looking For**
- Minimum 10 years demonstrable experience of succeeding in target driven, non-tangible product B2B sales roles. SaaS sales experience advantageous.
- Significant experience of lead generation, networking and pipeline building for business development purposes.
- Previous experience in leading and developing a high-performing sales team with a lead by example approach with the ability to bring out the best in others.
- Strong track record of acquiring and growing large client relationships.
- Experience in negotiating at board level and closing high-value contracts.
- Previous experience in either Employee Benefits, Reward, SaaS (such as ATS, HRIS, LMS, etc.), Insurance, Fintech would be an advantage
- A strategic thinker with strong commercial acumen.The Personal Group family offer a range of products help protect, connect, and engage the UK workforce with communication tools, employee benefits, and health insurance plans. Innecto offer specialist pay and reward and employee experience consultancy. Together we provide a full-service solution to help our clients stand out as an employer of choice.

Our mission is to protect the unprotected and connect the unconnected. We want to make work happy, for everyone.

Why? Because when people are happy, they're more productive. And when people feel like they make a difference, they do.

Today we're making work happy for more people than ever before and we are looking for great people to help create a brighter future for the UK workforce.

Could you be our next great hire?

**Personal Group: Simple, seamless employee services.**

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Find out more about our employee benefits and insurance products at and our reward consultancy services at