Creative Content Strategist Global Media Brand

13 hours ago

London, United Kingdom CPS Group Full time

Creative Content Strategist (Global Media Brand)
Role: Creative Content Strategist
Company: Global Media & Entertainment
Type: Contract
Duration: 12+ Months
Location: London (Hybrid-working 2/3 days on-site p/w)
IR35 Determination: Inside IR35
Start: ASAP
Pay Rate: £275 - £375 per day
Creative Content Strategist
CPS Group UK are delighted to be working with a very well-known Entertainment brand who are seeking a Creative Content Strategist to join their high-performing and multi-faceted creative team, being accountable for developing branded content and working acrossa wide range of global brand partnerships. Such campaigns will range from large scale multi-media integrated partnerships to small commercial campaigns.
The successful Creative Content Strategist will have a track record of delivering Content Strategy and campaigns for global brands and will be conversant media production (print, digital, tv) including content creation for social media platforms.
Role Responsibilities
Utilise in-house platforms and products, draw on industry knowledge/trends and audience/marketplace/brand insights to create stand-out ideas and solutions for commercial clients which differentiate the brand and ultimately drive revenue.
*Develop industry-leading creative ideas in response to briefs and proactive client pitches that can be amplified across media platforms that include Print, Broadcast, Digital, Social, Events and Talent
*Ambition: To go beyond the brief, to look for opportunities to build mutually valuable, commercially viable, long-term relationships with partner-brands. To think big picture ideas first and execution second and to articulate a compelling sales narrative aroundproposals.
*To proactively seek out opportunities partnering together with sales leads and insights.
*To develop valuable intel and work in partnership with research to ensure brief responses and pitches are inspired by insights
*Understanding of the client's needs and objectives and ensuring these are fulfilled within the partnership framework
*Develop high quality pitch presentations in which ideas are articulated in a clear, logical and visual way, with client needs at the heart of the solution
*Develop a thorough working knowledge of in-house media platforms, technologies and processes in order to exploit new greenlit properties and network initiatives for sales opportunities.
*Develop appropriate range of compelling and visually driven marketing materials, custom presentations that showcase creative ideas
Required Skills & Experience
*Strong familiarity with print, digital and TV media production including content creation for social media platforms
*Thorough knowledge of social platforms from a content strategy perspective
*Understanding of the cross-platform sales process and commercial projects in general
*Experience working on international campaigns across a range of advertising sectors with strong background in Travel, Automotive, Tech and Finance
*A proven track record of delivering successful tailor-made branded content campaigns and projects as creative/content lead and/or as senior production lead.
*Ability to create strong written and verbal rationales in response to brief or proactive pitches.
*Experience with client-facing pitching desirable
*Experience in packaging cross media solutions in a creative, impactful and compelling way. Complete fluency in PowerPoint is essential

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