Retail Media Specialist

**Location**:Nottingham, London or Manchester

**Contract**:Permanent

**Recruitment Partner**: Frankie McCallister-Lyas

**Overview**:
Are you passionate about pushing retail media? Managing and driving forward exciting and innovative projects within Boots across both physical and digital mediums?

We’re looking for a Retail Media Specialist who will own the delivery of our new retail media channels in Boots. From the delivery of new media inventory to Boots, collaborating with the wider business on how this inventory can be maximised but also working closely with our retail media partners across both data and media.

This role will be responsible for delivering new retail media channels, including, commercialisation, and subsequent evolution; working closely with the Retail Media Manger and key internal stakeholders to ensure release and ongoing execution of activity.

You can see an example of one of these new channels here

**Key Responsibilities**:

- Hands-on and day-to-day management of the delivery of key new retail media channels for Boots; Supporting on the retail media planning and leading on the delivery and reporting.
- Working across a range of technical delivery teams and third-party partners to manage timelines, deliverables, and key project milestones.
- Weekly reporting on performance and project deliverables and milestones.
- Utilizes martech to support the delivery of effective campaigns; works closely with BMG data science teams to drive mass personalization across channels.
- Works with BMG analytics teams to measure and report on campaign & channel performance; ensures KPIs are in place for all activities.
- Support in the set up of new media and data partnerships across internal and external legal, procurement and data teams.

**What you’ll need to have**:

- Demonstrable expertise across a range of media channels, particularly across addressable media with experience / understand of ad tech / ad operations / digital marketing / programmatic.
- Scaled project delivery experience if this has been working on retail and/or consumer businesses this would be beneficial.
- Experience of managing multiple stakeholders - experience of working in close collaboration with creative and content teams.
- Understands how to incorporate customer insight and customer journeys with analytics to drive results.
- Ability to drive measurable performance for the business and understand of how to maximise use of a channel from a commercial and marketing perspective.
- Analytical and structured, beneficial if proficient in key martech / media tools, including FB, Google, Amazon, Criteo, GA360, Adobe (or similar); understanding of performance tracking including digital performance metrics, econometric and MTA.

Our benefits
- Boots Retirement Savings Plan
- Discretionary annual bonus
- Generous employee discounts
- Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
- Flexible benefits scheme including holiday buying, discounted gym membership, life assurance, activity passes and more.
- Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.

We have a great range of benefits in addition to the above that offer flexibility to suit you - find out more at boots.jobs/rewards. _Please note, any salary estimates given on third-party sites are not provided or endorsed by Boots and may not be accurate._

Why Boots

At Boots, we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. As the heart of everything we do at Boots, it's with you, we change for the better.

What's next

LI-Onsite

**Business Area**
- Support Office

**Function**
- Marketing & Communications

**Keywords**
- MEDIA, SPECIALIST

**Hours per week**
- 37.5

**Latitude,longitude 1**
- 52.927182,-1.183948

**Is this a Global Brands req?**
- No

**Airport**
- No

**Should this appear on the No7 Beauty Company website?**
- No

**Company**
- Non Stores

**Division**
- Non Stores

**Should this vacancy be excluded from being posted onto the Boots.jobs career site?**
- No

**Region**
- East Midlands

**Area**
- East Midlands (non stores)

**Store**
- Nottingham Support Office

**Req Posted Date**
- 21-Nov-2024

**County**
- Nottinghamshire

**Country**
- UK

**Address 1**
- Recruitment Service Centre (D94)

**Address 2**
- Thane Road

**Address 3**
- Nottingham