Pr & Outreach Specialist
1 week ago
Central Employment are looking to recruit a PR & Outreach Specialist, as our client a Teesside based Digital & Web Development agency expand their SEO team.
**Responsibilities & Duties**:
- Building and maintaining client relationships
- Audit client websites and their backlink profile
- Contacting Journalists, press and 3rd party sites
- Working with Influencers
- Work alongside the Technical SEO team
- Work alongside Marketing Team to deliver full digital marketing strategies for our clients
- Creating and executing content marketing strategies to help our clients improve their online presence
- Carry out regular site audits for clients (content, link profile) and make recommendations for optimising the site.
- Make on-page recommendations based on keyword research, working closely with both the marketing team and the developers
- Detailed keyword research
- Review SEO performance across key metrics and other key indicators such as ranking and visibility
- Support in the management of Surge Marketing’s own digital marketing strategy
- Maintain detailed monthly reporting documents to monitor and communicate content marketing performance
- Keep up to date with Google’s latest algorithms and updates
**Qualifications & Skills**:
- 3 + years agency experience
- Excellent written and communication skills
- Be able to demonstrate your role in search traffic growth from a current/previous position
- Experience in reporting back to clients, making recommendations for improvements and providing rationale behind those recommendations
- Knowledge of other marketing activities that impact SEO performance
- Willingness to learn about other areas in the marketing mix and how digital fits together
- Conduct competitor analysis and insights (link strategies, onpage and offpage content) In Depth backlink analysis and auditing processes.
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Junior Digital PR
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Digital PR
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Communications Specialist
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