Creative Paid Social Executive

**The role**

Our boohoo team are looking for a Creative Paid Social Executive to ensure boohoo is at the forefront of paid social campaign planning, strategy and execution. You’ll measure and report on the campaign performance, gain insight and assess against goals and analyse customer behaviour and suggest adjustments to campaigns accordingly, while working closely with the Social team to amplify across social platforms. You will be confident in storytelling, planning, directing, self shooting and editing iphone content.

In this role, you will work with the creative team to conceptualise and capture paid social campaigns that are on-brand and internationally relevant

**Your team**

We’re boohoo, and we’re a brand on a mission. We want to be everything for fashion, for everyone. Customers count on us for the latest trends, collections and inspiration so they can have the wardrobe of their dreams. But we care about more than just fashion. We champion wellbeing and sustainability too. Dropping over 500 new products a week means our customers have choice, can look their best, feel confident and be empowered.

Marketers for the boohoo group have a reputation for being disruptors. We like that. When it comes to all things brand awareness and e-commerce, we’re not afraid to be brave. Each of our teams is the voice of their own brand, so we utilise creative campaigns, social media and influencer outreach, PR & Comms, and events. On the e-commerce side of things, we drive traffic to our online stores and generate sales through affiliate marketing, paid media, CRM and SEO. Everything goes towards achieving our mission to be a global fashion e-commerce leader.

**What you'll be doing**
- Take the lead on paid storytelling, creating high-quality content that resonates with our core target audience
- Directing and executing paid ads, including creating ad copy
- Monitor and report on campaign performance, providing insights and recommendations for improvement
- Support and collaborate with the creative team to generate new ideas and strategies for paid social campaigns
- Develop close relationship with wider marketing team(s) to ensure a consistent campaign message across every customer touchpoint
- Ensuring paid team have relevant deliverables to deadlines aligned with overall Marketing calendar

**Working with us**

To succeed here, you have to love working at pace. It’s relentless, but we love it. Change is a certainty - you need to adapt and be agile. We want you to challenge the status quo, innovate and be open to trying new things. We’re always pushing boundaries. We empower our people, giving them freedom and autonomy to learn and grow in their roles. We’re passionate, agile, creative and one team.

**More about you**
- Content creation experience
- Research and execute strong creative / graphical ads
- Ability to create and edit own iphone content
- An all-round creative individual
- TikTok and social media savvy
- High attention to detail
- Knowledge all things paid social
- Excellent communicator & highly organised
- Confident and positive attitude
- Thrives in a fast-paced environment with the ability to multi-task
- Strong eye for fashion imagery and video aesthetic
- Required to travel to campaign / content shoots in the UK and International

**Why join us**

We’ve set our sights on dominating the global e-commerce fashion market, and because we’re 13 brands (and counting), there are plenty of opportunities to grow your career. Our mission is to create a workplace where everyone is respected, their individual differences are valued, and they can be themselves at work without exception.
- You’ll get the opportunity to take part in our various share schemes
- Core hours enable you to flex your working times around your needs on an ad hoc basis
- Benefits that support your health and wellbeing
- There’s up to 40% discount off our all of our brands
- Our social calendar? Next level
- With HQs in Manchester and London and offices across the globe (some are dog friendly), we offer a buzzing atmosphere and the boohoo family culture wherever you work

LI-ZB1 #marketing #strategy #creative #LI-HYBRID