Digital Marketing Specialist
1 week ago
Job Role: Digital Marketing Specialist
Join our as a Digital Marketing Specialist We are looking for a creative and data-driven professional with proven expertise in GA4 Google Analytics, SEO, Google & Microsoft Ads, and social media marketing. This role blends strategic thinking and hands-on execution to amplify our brand visibility and drive meaningful customer engagement.
Key Responsibilities:
- Design and execute strategic digital marketing campaigns to strengthen brand presence and attract online traffic.
- Optimise and manage Google & Microsoft Ads to achieve measurable growth and ROI.
- Implement advanced SEO techniques to enhance organic search rankings and website performance.
- Leverage GA4 Google Analytics to analyze user behavior and campaign effectiveness, delivering actionable insights.
- Develop and manage engaging social media content across key platforms (Facebook & Instagram) to grow and engage the audience.
- Maintain and optimise website content using WordPress, ensuring alignment with SEO best practices.
- Manage multiple projects efficiently, meeting deadlines and budget goals.
What We’re Looking For:
- Demonstrated success in digital marketing with a portfolio showcasing impactful campaigns.
- Advanced proficiency in GA4 Google Analytics for data analysis and optimisation.
- In-depth knowledge of SEO strategies and industry tools.
- Hands-on experience managing Google & Microsoft Ads.
- Strong understanding of social media platforms and content strategies.
- Analytical mindset with the ability to turn data into actionable strategies.
- Excellent communication skills in English, both written and verbal.
- Solid project management skills to handle multiple initiatives effectively.
- Experience with WordPress is desirable.
**Job Types**: Full-time, Permanent
Pay: £30,000.00-£40,000.00 per year
**Benefits**:
- Company pension
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Preston PR3 3WT: reliably commute or plan to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Google Ad Manager: 2 years (required)
- Google Analytics: 2 years (required)
- SEO: 2 years (required)
Work Location: In person
Reference ID: DIV001
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