Marketing and Communications Officer

Contribute to RCOT goals and objectives through guardianship of their brand, ensuring all brand outputs are produced to the highest quality, in terms of design, tone of voice and messaging, safeguarding their reputation.

**Client Details**

It's an exciting time to join RCOT and the Brand and Marketing team. They're working to transform awareness of occupational therapy across the UK, making sure it's understood, respected and valued and that the vital contributions their members make to ahealthier society are recognised and celebrated. You will play a key role in bringing new members in and retaining them over time.

**Description**

Act as a business partner providing marketing and communications support and guidance to colleagues across RCOT departments.

Produce a range of creative content in a variety of digital and print formats internally and through external suppliers, following RCOT's visual and verbal brand guidelines and core business plans.

Produce and implement marketing and communications plans to support projects and campaigns spanning events, education and research, professional practice and membership communications.

Write, edit, co-ordinate and produce content in a variety of formats across various channels, including the website, social media, print and online marketing materials.

Commission and manage the production of content from external providers (including agencies) that comply with the RCOT brand and deliver on agreed key messages and desired outcomes.

Checking and proofing content for own projects and materials produced across the organisation by other teams, taking ownership of quality assurance processes for all brand outputs.

Evaluate the success of specific campaigns based on agreed targets and measures, disseminating findings to colleagues to measure impact, and to others working in communications and marketing for future improvement.

Work within communications and marketing processes to ensure the highest quality of outputs, collaborating with colleagues and proactively identify areas for improvement.

Contribute to the development of long-term marketing plans by identifying new opportunities and trends in traditional and digital media.

Ensure compliance with relevant legislation (such as GDPR), regulations and codes of conduct.

Keep up to date with brand, marketing and communications best practice

**Profile**

Experience in a similar marketing or communications role.

Experience of producing marketing and communications materials following brand and tone of voice guidelines, including copywriting, editing, proofreading and working with designers.

Experience of 'business partner' working with teams across a complex organisation to support the launch and promotion of new projects, publications and campaigns.

Experience of managing the production of a broad range of content for large projects in a variety of formats, including marketing collateral, publications, blogs, social media content, videos, podcasts etc.

IT skills, including Microsoft Office packages, some familiarity with Adobe Creative Suite, and the ability to produce all own documents and reports.

Ability to travel and work away from home when required.

Experience of managing market research projects to inform future marketing activity.

High level of attention to detail and excellent proofreading skills.

**Job Offer**

Rewards and benefits are just one part of the reason RCOT is a great place to work. They offer significant benefits, including private healthcare, Christmas closure and an Employee Assistance Programme. In addition, they offer a hybrid working model whichoffers a blend of home and office-based working.