Marketing Executive

1 week ago

Blackburn, United Kingdom Vape Dinner Lady Full time

Dinner Lady is an award-winning premium and global vaping brand, manufacturing and providing vape products to specialist distribution partners and leading FMCG retailers around the world.

Dinner Lady has built an enviable reputation for manufacturing premium quality products, creating winning sales and marketing strategies with key partners globally and delivering successfully long term and sustainable commercial and brand value for partners and for itself whilst delivering world class products for millions of consumers around the world.

In recognition of these achievements, the industry has awarded Dinner Lady with more than 50 international awards including 3 lifetime achievement awards in 2021/22 for its leading contributions to a $20bn p/a industry. The outlook for the industry is healthy and Dinner Lady aspires to now achieve even greater heights as it enters its next chapter of growth which creates new positions to be filled including that of a Marketing Executive.

We are seeking a dynamic and results-driven Marketing Executive to join our team. As a Marketing Executive, you will be responsible for developing and implementing strategic marketing initiatives to drive brand awareness to Consumers and Businesses. This role offers an exciting opportunity to work in a fast-paced environment and contribute to the growth of our Business. The role may occasionally require international travel.

**Responsibilities**:

- Develop and execute marketing campaigns
- Conduct market research to identify trends and opportunities for growth.
- Collaborate with the sales team to create targeted B2B marketing strategies.
- Analyse data using Excel to track campaign performance and make data-driven decisions.
- Stay up to date with industry trends and technologies to ensure our marketing efforts are innovative and effective.
- Create social media strategies for new product launches for selected countries
- Project Management

Essential Criteria
- English and Spanish fluent speaking
- Degree in Marketing
- Proven experience in marketing (preferably in a B2C environment), project management
- Strong time management skills with the ability to prioritise tasks effectively.
- Knowledge of IT systems and tools related to marketing activities.

Desirable Criteria
- Portuguese and Italian fluent speaking
- Industry knowledge

**Job Types**: Full-time, Permanent

**Benefits**:

- Additional leave
- Company events
- Employee discount
- Free parking
- Health & wellbeing programme
- On-site parking

Schedule:

- Monday to Friday

**Experience**:

- Marketing : 3 years (required)
- Project management: 3 years (required)

**Language**:

- Spanish (required)

Work Location: In person

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