Communications Officer

**About Us**

King’s is a constituent College of the University of Cambridge. Founded in 1441 by Henry VI as a place of education, religion, learning and research, the College comprises around 130 Fellows, 650 undergraduate and postgraduate students and 275 non-academic staff.

The College is internationally recognised as a leading academic institution, boasting among its former students and Fellows, no fewer than eight Nobel laureates, including Patrick Blackett, Frederick Sanger, Sydney Brenner, Philip Noel-Baker and Oliver Hart, as well as influential figures such as Alan Turing, E.M. Forster, John Maynard Keynes and Bernard Williams. Among its most prominent living members are the novelists Zadie Smith and Salman Rushdie, astronomer Martin Rees, sociologist Anthony Giddens, anthropologist Caroline Humphrey, former chair of the Bank of England Mervyn King, philanthropist David Sainsbury, molecular biologist Lesley Anne Glover, entrepreneur and computer scientist Hermann Hauser, composers Judith Weir (Master of the King’s Music) and Errollyn Wallen, the first black woman to have a composition performed at The Proms.

The undergraduate and postgraduate community is vibrant and diverse, priding itself on a friendly and inclusive atmosphere combining academic commitment with political engagement and a lively social and artistic scene. King’s has long been leading the way in undergraduate recruitment from the state sector. The College works very hard to attract the best applicants, regardless of background, and to encourage academically outstanding students from underrepresented communities to study at Cambridge. In 2018 it launched a transformational Student Access and Support Initiative designed to improve equality of access and opportunity, and to help combat entrenched social and economic disadvantage.

**The Role**

We are seeking a creative individual to work closely with our Admissions Tutor and Communications Team to take a leading role in the development, implementation, and maintenance of the College’s admissions and outreach social media accounts. They will play a leading role in developing, and updating, the College website with regards to admissions and outreach information.

The post-holder will work with others to develop and implement the College’s Admissions and Outreach social media strategy. They will be responsible for monitoring the relevant social media accounts and ensuring regularity in the posting of content and replying to messages.

**Key Responsibilities**
- Identifying platforms for the dissemination of admissions and outreach social media content
- Drafting, editing, and publishing new content for the college’s admissions and outreach social media channels on a regular basis.
- Work with the Outreach Officer and Admissions Tutor on the development of a Social Media Strategy, producing content on the admissions process, life at King’s, and anything else deemed appropriate in the context of such a strategy.
- Maintain records of engagement on different platforms for the purposes of analysing the effectiveness of different approaches and platforms.
- Work with the Head of Communications and Digital Communications Manager where appropriate to ensure alignment and interaction with other aspects of the College’s Communications activity.
- Monitor high volume comments and mentions on social media channels, respond in a timely fashion to comments and ensure that social conversations are maintained where appropriate. Assist external stakeholders by answering enquiries or directing them to sources of information. Support colleagues with leading on ongoing community management processes, including continual improvement, awareness of new trends, and implementing new tools.
- Work with the Admissions Tutor and Senior Admissions and Outreach Officer to update the college website and improve the dissemination of information about admissions and outreach activities.
- Engage with CAO for the purposes of staying informed about best practice and maximising opportunities for collaboration.
- Engage with SLOs and equivalent at other colleges with a view to potential collaboration and mutual learning.
- Assist with the organisation of the Admissions Round as appropriate/required.
- Undertake any other reasonable request or duties commensurate with the post.
- To fully comply with all the College’s policies including equality of opportunity and data protection.
- To adopt a responsible attitude towards health and safety to comply with any procedures as required by the College to ensure the health and safety of the College community.

**The Person**

**Knowledge & experience**
- Experience of creating content and campaigns for current social media, including Facebook, Instagram, LinkedIn, TikTok, Twitter and YouTube
- Experience of writing original copy for

online channels
- Experienced user of standard office software packages e.g. Excel, Outlook and Word
- Experience of managin