Content & Campaign Manager

5 days ago

Wembley, United Kingdom ACS Performance Full time

As our **Content & Campaign Manager** you will lead the end-to-end management of 360 campaigns for product launches and brand development projects; comprising shareable content for use across digital channels. Working closely with the digitalteam to analyse content performance and assist with scheduling and targeting.

Based in London with hybrid working options available.

Responsibilities Of Our **Content & Campaign Manager**:

- Defining and developing campaign strategies to drive reach, engagement and web traffic for our key brands.
- Managing the end-to-end of each campaign from its objectives, budget, target audience, content production, amplification strategy, optimisation and reporting.
- Creating and co-ordinating the production of best channel-specific content, working with a network of content producers, influencers and ambassadors.
- Community managing social channels (with support), including Facebook, Instagram, YouTube, and uncovering insights from target audiences.
- Delivering premium content to internal stakeholders to maximise engagement and conversion in direct and indirect channels; from brand content to product highlights, to events.
- Reporting on campaign & content performance and adapting practices to ensure optimal performance and efficiency of spend.

We would love to speak to anyone for the **Content & Campaign Manager** who has the following experience:

- A digital-first marketer with a hands-on understanding of all tactics and platforms within the mix
- Someone who lives and breathes social media and video content who is full of new ideas to create great content
- To be able to see trends and work quickly to maximise opportunities
- A collaborative approach when working on projects with both internal and external stakeholders
- Ability to understand how budgets work, realistic deliverables; feeling comfortable negotiating and ensuring projects represent good value and great content for the brands.=
- In depth knowledge of relevant software platforms and tools e.g. Facebook, YouTube, Instagram, eCRM tools, CMS, Sprout Social, Google Analytics, Photoshop, Final Cut, InDesign, Video Editing.

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