Media Officer
1 week ago
Job description
The Talent Set are happy to be partnering with Alzheimer’s Society to find their new Media Officer.
Alzheimer’s Society has a wonderful flexible working environment, and this role is offered as a remote home-working or hybrid working pattern with office work available in Birmingham and London. Additional salary compensation will be considered for those wishing to travel in to one of Alzheimer’s office locations.
We are looking to speak to fantastic Media professionals ready to step into a key role in positioning Alzheimer’s Society as the leading dementia charity in the UK. To help build a high media profile for Alzheimer’s Society and contribute to the delivery of the organisation’s strategy by proactively promoting its aims and activities in the national media.
Key Responsibilities:
- Work with the Media Manager and members of the Research and Campaigns & Partnerships teams to devise and implement creative media strategies to engage with key audiences and promote Alzheimer’s Society’s research and policy campaigns
- Manage all media projects assigned by the Media Manager, ensuring objectives are set, integrated with activity across the Society and successfully implemented and evaluated
- Position Alzheimer’s Society in the media as the rallying point of the dementia movement through high-profile campaigns and innovative stories that galvanise individuals to join with us and be part of a social movement for change
- Lead on generating PR around areas of thought leadership for Alzheimer’s Society, including gathering evidence, spotting and jumping on opportunities in the media, and proactively pitching stories and content
- Promote the Society across all national media outlets, integrating with other communications teams including regional and digital media as relevant
- Produce media materials as required including press releases, articles, blogs, key messages, briefings, photocall notices and ensure their follow-up
- Enhance and protect the Society’s reputation in the media by proactively identifying media opportunities and drafting proactive or reactive press statements on behalf of the Society’s Chief Executive and senior management
- Experience within media, marketing and communication is essential.
- An ability to understand information and translate it into lay person terms in a timely and effective manner.
- Excellent understanding of the national media and its requirements
- Evidence of having achieved significant and effective national media coverage for key projects and campaign activity, in line with organisational objectives
- Demonstrable experience of working in a high-profile media office
- Knowledge of using social and digital media to increase reach and impact of communications
- Strong interpersonal, presentation, promotional and communication skills
- Experience of developing media messages and briefing spokespeople
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