Marketing Specialist

Do you want to have an excellent experience as an employee in one of the most pioneering toy companies in the market? Are you passionate about games, puzzles, and toys that spread joy and inspire creativity across the globe? Are you driven to provide exceptional products and services to customers worldwide?
This is the company you are looking for
At Jumbo Group we want people to learn, have fun and be happy thanks to our amazing toys and games. We are currently seeking a highly motivated Marketing Specialist to join our dynamic team based in Cheadle, Cheshire.
We are on the hunt for a dynamic and enthusiastic Marketing Specialist ready to join our team of playmakers You will be our champion in crafting and executing marketing and PR campaigns for UK & Ireland, ensuring our brand shines brightly across all channels. Working closely with the Marketing Manager UK & Ireland and our media agency partners, you'll help design and roll out our annual plans.
**To achieve this goal, your functions will include**:

- Develop and execute annual marketing strategies and campaigns across all channels with a particular focus on digital to drive brand awareness and engagement with our key audiences.
- Support the overall marketing function to deliver best-in-class marketing plans and events, ensuring a 360-degree approach that aligns with business objectives.
- Create & execute content calendars and conduct monthly reports and bi-yearly growth analyses to track the performance of content across platforms.
- Create and manage social media content for our channels, while boosting external social channels. Delivering SEO/SEM management across campaigns to enhance online presence.
- Enhance brand awareness across the capabilities we offer, driving website traffic, and acquiring new customers.
- Implement marketing support plans (consumer & trade) to bolster our sales team, including the development of compelling retail and annual presentations.
- Collaborate closely with agency partners to ensure marketing plans and strategies are aligned with business goals, making necessary adjustments to plans as needed to optimise performance.
- Support the presentation process to the sales team, ensuring they have the necessary tools and insights to execute marketing strategies effectively and meet sales objectives.
- Monitor and report on the key performance metrics of ongoing marketing activities, providing feedback to the business and key stakeholders for continuous improvement.
- Support the implementation of local POS materials, in-store activities, and collaborations with retailers and other brands/partnerships to enhance brand visibility and drive sales.
- Develop and adhere to marketing processes, ensuring consistency and efficiency across campaigns and touchpoints. Proactively create new processes or refine existing ones to drive operational efficiencies.
- Stay up to date on the latest trends, tools, and technologies, using this knowledge to make data-driven decisions and incorporate innovative solutions into marketing strategies.
- Integrate marketing trends back into the business, sharing relevant insights and strategies with key stakeholders to ensure alignment and continuous growth.
- Assist in the development and management of partnerships with licensing and distribution brands to drive brand growth and market expansion.

**Knowledge and characteristics required**:

- Degree educated, preferably in Marketing, Business, or a related field (this is ideal but not essential and will be based on experience).
- 3-5+ years previous experience working within a consumer goods business.
- Experience working within the digital marketing space.
- Exceptional communication and presentation skills, with the ability to convert learnings into actions and recommendations.
- Creative thinker and solutions orientated outlook.
- Real team player with a collaborative approach.
- Highly organised and able to multi-task.
- Process driven mindset, with the ability to adapt and lead change where required.
- Ability to work as part of a team or under their own initiative.
- You enjoy teaming up with diverse colleagues across different countries and can travel for business meetings as required.

**What’s waiting for you**:

- Two working from home days per week
- 25 days annual holiday
- Additional day off for your Birthday
- Pension plan
- Health cash plan
- Discounted toys
- A welcome pack that includes some of our favourite games
- A diverse cultural environment and team-building activities

If you are dynamic, creative, passionate, hardworking, and want to join a toys and games international company, we are waiting for you.
Let’s unlock the power of play