Senior PPC Executive

2 weeks ago


London, United Kingdom Salt Search Full time

**Senior PPC Executive - Travel & Leisure Company**

**£35-40K + Bonus**

We are looking for an organised, hands-on, Senior PPC Executive for one of the UK's largest travel and leisure brands. This is an autonomous role, working in a small in-house Digital Trading Team, where you will be responsible for managing the PPC accountsfor all their brands.

**3 years' experience**

**The role**:
The role will include both hands-on daily optimisation of campaigns as well as analysing data, running tests, collaborating on projects and identifying ways to improve performance.
- Management of all PPC accounts
- Day to day set up of campaigns/keywords/ads across PPC accounts
- Adapting activity, setting up tests and driving the testing roadmap
- Creating Ad copy and using data to identify opportunities for optimisation
- Optimising PPC keyword bidding using search queries
- Working with analytics data to create new audience segments
- Analysis of keyword search volumes and monitoring competitor activity
- Weekly reporting and feedback to brand owners on performance with recommendations
- Budget management across the accounts

**About you**:
We are looking for a PPC expert with the ability to react to internal and external factors, and a keen eye for detail. Someone who is comfortable working across a range of PPC platforms like **SA360, Google ads and Microsoft ads, as well as data and Google Analytics**. Strong Excel skills, and experience managing large budgets are essential.

**The Company**:
You'll be joining a tight knit, 10 person digital marketing team who work across Paid Social, Display, PPC and Affiliates. The offices are in Hemel Hempstead and you'd be required to come in twice per month. The importance of being able to reach new andexisting guests, wherever they are online, means the team is at the core of the company's success.

You will get to experience their resorts, hotels and parks first hand, as they incorporate overnight site visits to their resorts and parks, in order to understand the experience of the brand.


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