Senior Performance Marketing Executive

1 week ago

Manchester, United Kingdom The Candidate Ltd Full time

**Senior Performance Marketing Executive - Manchester City Centre (Hybrid) - £32,000 - Travel**

We’ve got a brilliant opportunity to join one of our well-established travel clients in their performance team On top of Flexible hours and hybrid working, you’ll get discounts on holidays, wellbeing workshops plus access to their in-house coffee shop andbar

You’ll be responsible for building, managing, and reporting of the Performance channels. You will help the Performance team spearhead best-in-class Paid Media implementation across Paid Search & Digital Display & App Campaigns.?

**Senior Performance Marketing Executive responsibilities**:

- Day to day management and optimisation of the Paid Search & Performance accounts
- Driving forward the PPC, programmatic and app advertising strategy.
- Achieving PPC bookings, TTV targets, CPA targets per channel per month
- Daily reporting and regularly updating the Paid Media Lead and Head of Performance Marketing
- Create and rollout an A/B testing plan across all channels
- Continually identify potential new opportunities in the accounts and technologies
- Develop high expertise in PPC & Google Analytics, be the most up to date on news, learnings, changes and tests
- Work collaboratively with the internal teams to ensure maximum cross channel efficiencies.
- Develop a close working relationship with external suppliers such as Google, Apple etc.

**Senior Performance Marketing Executive requirements**:

- 1-3 years hands-on PPC experience
- Knowledge and usage of Editor Tools for all the major engines
- Google, Bing Accreditations desirable but not essential
- Understanding of Google Analytics and ability to pull basic reports
- Understanding of the online/e-commerce space and the digital marketing mix
- Ability to think commercially to ensure maximum ROI and driving down CPAs
- Excellent attention to detail and accuracy
- Strong communicator who is a collaborative and willing team player in a cross-cultural environment
- Strong Excel skills

**Why work for them?**
- 25 days holiday plus your birthday off
- Generous discount on holidays
- Flexible working hours and hybrid working
- Access to Learnerbly learning platform, plus workshops, courses and professional qualifications
- Enhanced maternity, paternity, shared parental leave and adoption pay, plus other family friendly support
- Eye care vouchers
- Simplyhealth Optimise Health Plan
- Company Sick Pay scheme
- Regular wellbeing events
- Gym discount
- Share Incentive Plan (SIP)
- Onsite subsidised coffee shop
- The Sandbox (Their very own bar)
- Food and drink discounts across a number of venues in Manchester City Centre
- Regular social events
- Travel to Work scheme - interest free train and tram loans
- Cycle to Work scheme

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