Senior Digital Specialist

**About us**

NORTH is part of N21, a 100 person and rapidly growing digital agency based in Newcastle upon Tyne.

Our service works with a varied portfolio of clients including HelloFresh, money.co.uk, Godiva Chocolates, and ATG Tickets, and we’ve got ambitious growth plans for the future that’ll see us become even bigger and better.

Most importantly, we’re proud to have an amazing team of enthusiastic, talented, and friendly digital marketers, who are the reason for our success. Our people come from all walks of life. It makes us who we are: marketing experts armed with a wealth of knowledge and experience.

We take great care of our people and our culture - we enjoy a range of great benefits, with the basics covered and more. We offer unlimited annual leave, enhanced pension, flexible and hybrid working. A choice of a healthcare cash plan or private medical insurance enhanced maternity and paternity leave, bring your dog to work, a personal budget to learn a new skill, additional support with your health and wellbeing, time off to make a mark and support a charity of your choice, and of course legendary social nights.

**Our Values**
- Fairness - We recognize hard work, we're here to support each other and shout out our biggest wins, and thank yous.
- Progress -Nobody wants to feel stagnant that's why we have monthly 121s and individual progression trackers. Our trackers ensure we can look back at what we've achieved and push towards the next step - whether that's a promotion, a pay rise, or an entirely new role.
- Enjoyment -We do our very best to foster a culture of friendship, fun, and laughter amongst an interesting and hardworking environment and we know mental health is as important as physical health. We strive to create a healthy and enjoyable environment for every member of the team.

**About You**

You’ll have experience of designing and developing successful digital PR and link building strategies to achieve clients’ objectives, as well as an understanding of the “nuts and bolts” of SEO implementation, and why we do what we do.

You must be outcome-focused, methodical, and be able to use a range of content types and platforms to their maximum potential. You’ll use these skills to manage cross-channel campaigns and pinpoint key opportunities for clients wherever possible.

We’re looking for strong account management, presentation, client communication skills, and line management experience. Oh, and you must be incredibly creative.

Key Responsibilities:

- You will lead campaigns to deliver measurable performance and integrate with wider strategies and you will be visible throughout the agency as a thought leader on digital PR.
- You will build a deep understanding of your clients’ needs and priorities, and create tailored digital PR and link building strategies that will ensure they achieve their goals
- You’ll be involved in making sure we are keeping to best practices and staying ahead of the curve
- You’ll have full accountability for creative campaigns, contributing creative ideas to all clients with the freedom to execute and ideate as you wish
- You’ll continually monitor campaign and overall service performance of all clients and identify areas of improvement
- You’ll design and manage the implementation of campaign plans, ensuring campaigns perform and client objectives are delivered on time and on budget

You will be:

- **ANALYTICAL**:You’ll be good at investigating, solving problems, and telling stories with data, whether that’s diving into a report to find a solution to a problem building stories from data sets.
- **AN UNIGNORABLE LEADER**:You’ll provide support and advice to a team of digital PR consultants and executives, monitoring performance and understanding their individual strengths and talents, then leading by example to get the best from them.
- **ORGANISED**:You’ll be confident in managing your workload, overseeing complex and multi-service projects, working to deadlines, and prioritizing tasks to keep on top of multiple campaigns, clients, and other tasks.
- **INNOVATIVE AND ENTHUSIASTIC**: We need somebody who can help shape and progress our offering, not just follow instructions. You’ll have a knack for identifying new opportunities and areas of improvement and have the confidence to try new things.

**The Application Process**

If successful we’ll ask you to complete one of our personality profiling tools to find out more about your work preferences. You’ll be given a role-specific presentation to prepare for your second interview and asked more technical questions relating to the role.

**Equal Opportunity Statement**

Diversity and inclusion is a priority for us - To be unignorable our team has to be representative of all of our customers. To do this we have created an environment that supports and includes everyone.

We're an equal opportunity employer. All applicants will be considered for employment without attention to