Marketing Executive £25k Healthtech Cheshire

2 weeks ago

Knutsford, United Kingdom GradBay Full time

**Company Description** Our client provides specialist wellness support services for the financial sector, combining technology with human empathy within a regulated environment. Our in-house IT team develops our own bespoke systems and analyses data in-house. We have built a skilledwell-being team, comprised entirely of experienced senior nurses with time-earned medical expertise and trained to provide professional support. We have developed considerable expertise in the financial services sector, providing specialist services includingmedical underwriting, health and care support.

**Job Description** We are looking for a Marketing Executive to join our highly skilled team based in Daresbury. The main focus is marketing, but you will be expected to generate and follow up with leads and speak with prospective customers as part of the onboarding process.

As a Marketing Executive, you will be responsible running marketing campaigns and generating new business leads. This will be primarily using LinkedIn and ActiveCampaign. You will work directly for the Managing Director and cover all aspects of marketing,including digital marketing social media, managing the CRM, promoting digital events, awards nominations submissions, running lead generation campaigns, and securing customers.

You’ll work closely with the Managing Director and our Marketing Consultant as well as third parties in the development of marketing campaigns and content to meet targets and have the chance to undertake proactive lead generation and converting enquiriesto quotations to confirmed business.

Your duties will include:

- Researching and building a data base of contacts
- Creating content, in the form of articles for publication
- Managing corporate social media accounts (mainly LinkedIn)
- Managing leads and the lead pipeline
- Managing our CRM system (ActiveCampaigs)
- Supporting marketing development activities, promotional events and presentations

Our website is presently managed by a consultant although there is the opportunity to add and amend using the content management system (Perch).

**Who Fits The Bill** To be considered as our Marketing Executive, you will need:

- Ideally a degree or equivalent
- Excellent verbal and written skills
- Strong organisational skills and project-management skills
- Strong customer service skills
- An excellent working knowledge of Microsoft Office, including Outlook, Excel, PowerPoint and SharePoint
- A driving license and the willingness to travel
- Knowledge of GDPR
- A good team worker

Ideally, you’ll also have knowledge of the FCA’s regulations and experience in the health and/or finance industry.

The Rewards
- Competitive salary, dependent on experience
- Pension
- 20 days holiday, plus 8 bank holidays per year
- Free parking

We are customer-focused, committed to excellence and eager to continue to be pioneers in the industry. We are primarily B2B.

So, if you are looking for your next challenge where there is plenty of variety in your role, a keen, dedicated team to join and an organisation that is genuinely well-regarded, this is the role for you.

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