Just One Norfolk Content Copywriter and Coordinator

Are you passionate about improving the health of Norfolk & Waveney families through digital innovation?

Just One Norfolk is an award-winning website, developed by Norfolk & Waveney Children and Young People’s Health Services and co-produced with local families, which facilitates access to self-care resources and health services. Just One Norfolk is an integral part of our children’s health service, and the post-holder will work closely with our staff, service users and stakeholders to help develop digital pathways which complement our face-to-face offer and single point of access.

Based in Norwich, the post requires flexibility and travel across Norfolk.

We are looking for a content creator and coordinator to support the delivery of our digital platform. You should be a creative, motivated and self-driven individual who likes to challenge the status quo and has the capacity to engage with staff, external stakeholders, families and young people in order to influence the delivery and promotion of the services. We will expect you to work as part of our team demonstrating your ability to take responsibility for the assigned areas of ongoing development and in return, we offer an exciting, innovative working environment and supportive team.

Rated ‘Outstanding’ by the Care Quality Commission, we are proud to provide high quality innovative services across most of the east of England that enable people to receive care closer to home and live healthier lives.

There’s one reason why our services are outstanding - and that’s our amazing staff - who, for the seventh year running, rated us incredibly highly in the national staff survey.

Main

**Responsibilities**:
Work within the Just One Norfolk operational team to achieve objectives set out in Norfolk Service Plans.

Take responsibility for the assigned areas of ongoing development of Just One Norfolk including identified new work streams or pathways.

Create written and visual content for Just One Norfolk as directed by Just One Norfolk Digital Practitioner.

Working with clinicians and practitioners within aligned services to continue to proactively contribute to the development of a Norfolk-wide digital platform. Ensuring information is up to date, recognising these as primary information sources for relevant audiences.

Support the management of finalised Just One Norfolk work plan, as well as creating and maintaining efficient office systems, working to tight deadlines and contributing to the development and maintenance of monitoring systems.

Take responsibility for content review, animation and film script development, streamlining and finalising in preparation for sign off by Just One Norfolk Digital practitioner.

To build and maintain relationships with staff, service users and key partners from statutory and voluntary sector agencies to support and promote the development of Just One Norfolk. This will ensure expertise is bought into relevant work streams and pathways.

To assist the design and delivery of training programmes that will support staff to be competent and confident with digitalisation and support future innovation.

Work with the Just One Norfolk Operational team to ensure Just One Norfolk is monitored and updated as required.

Undertake personal development training in order to enhance skills / expertise and keep up to date with national guidance and best practice.

To communicate the value and importance of utilising digital media for improving access to health services and improved health literacy for service users.

Take responsibility for the organisation and co-ordination of events and content generation sessions with staff and external stakeholders.

Work with the Coproduction Lead to ensure that service users are included within the design and development of services which will support their individual access and improve long term outcomes.

Communication and stakeholder relations

The postholder will have significant contact with a wide range of staff, stakeholders and service users at all levels, in relation to developing new and innovative programmes. This will require the postholder to understand and present complex and potentially sensitive information which will require persuasion and negotiation skills. This post holder will therefore need to make decisions about how to present messages to internal and external audiences, and which communication tool to use to do this to best effect.

Key relationships will generally be with senior managers and staff, service users, including children and young people, partner agencies - both voluntary and public sector, and Public Health commissioners.

The post holder will handle, draft and interpret complex and sensitive information, supporting senior staff to make decisions about what the key messages are and how they are presented both internally and externally.

Minimal need for writing reports/presentations for corporate meetings but will be involved in drafting materia