Senior UX and Optimisation Manager

**About You** You're an ambitious, competitive UX and Optimisation expert. Someone who has a relentless obsession, who knows "we can always do better". You get as excited about seeing a small A/B test reach statistical significance as you do about the big initiativeslike website redevelopment. You enjoy the Science and Art in equal measureand you love to get people as enthusiastic about your specialism as you are, securing the best possible outcomes through your collaborative working practices. You're across trends and best practice, fizzing with new ideasand whilst nice to be around, your tenacity and commerciality means you want to smash targets and smash the competition. **The role** This role is responsible for the user experience and optimisation of the hiscox.co.uk website commercial performance. This encompasses the end-to-end journey from landing page to sales confirmation page. Your primary objective is to maximise the return onadvertising spend through optimal conversion to sale at the highest average order value. **What you'll be doing** - Own, end-to-end strategy definition, development and execution of change and optimisation of the Hiscox UK website; primarily focused on sales of small business and home insurance - Fully manage UX optimisation testing programme and delivery - Working closely with E-commerce Change Manager, to manage sprint cycle and change prioritisation - Manage, motivate and develop 2 team members; UX & Design Manager and Drupal Developer - Own and manage the relationship and budgets with agency partners, including but not limited to optimisation and Drupal development partners - Liaise with and influence key stakeholders (Leadership team, Marketing, Underwriting, Operations, IT) to ensure buy-in - Work closely and collaboratively with colleagues within the Acquisition Marketing team to ensure website development supports: - Achievement of SEO targets through best-practice SEO techniques including technical SEO, IA and content development - Definition of, analysis and interpretation of Insight and Analytics from a range of tools - Work with the Head of Acquisition Marketing in the development and delivery of the Online strategy - Be the SME for user experience and optimisation within the UK business; supporting ad-hoc consultancy requests from colleagues, commercial partners, brokers et. al. - Work with colleagues in Brand and Broker marketing teams to support development of the website to support achievement of those teams business objectives - Develop and manage annual website change budget - Liaise with Group Marketing and other international colleagues on evolution and utilisation of shared capabilities and technologies **Our must haves** - Minimum 5-years' experience in user experience and optimisation of transactional websites; some Financial Services experience a benefit - Expert knowledge of user centred design methodologies (IA, wire framing, prototyping, user testing) - Expert knowledge of A/B and MVT testing - Hands-on knowledge of managing content, ideally via Drupal 9, including the creation and optimisation of components, webforms and custom blocks - Expert knowledge of web analytics tools such as Google Analytics - Familiarity with the world of APIs and processing data through them - Experience with an agile process of deployment across multiple development environments - Strong organisational skills with the ability to plan and prioritise in a self-managing style and ensure deadlines are hit - Experience of qualitative and quantitative research tools and methods - Confident and articulate communicator - Comfortable making decisions about scope and approach of projects - Experience of working with multiple key stakeholders, including senior management, digital agencies and other online team members - Excellent influencing and interpersonal skills - Experience managing external agencies to deliver user experience strategies. The ability to be hands on with these things when needed. - Experience of user acceptance testing in the context of digital change - Ability to develop business cases and ROI proposals to cost justify change - Interest and knowledge of UX and optimisation trends and best practice **Diversity and flexible working at Hiscox** At Hiscox we care about our people. We hire the best people for the job and we're committed to diversity and creating a truly inclusive culture, which we believe drives success. We also know that working life doesn't always have to in the office, and aslong as it's safe to do so, we will be operating a hybrid way of working to encourage a healthy work life balance, with up to 2-3 days in per month across the London and York offices however the majority of your time will be working remotely. - #LI-LP1_ - #LI-REMOTE_