Journalistic Copywriter

**About the Role**
We have an opportunity for a journalistic writer to join our established team of copywriters and content specialists in Clapham, Central London.
The role is office-based in Clapham. Our offices are located between Stockwell and Clapham North Underground Stations on the Victoria and Northern Lines. We are an 8-minute walk from both stations. It’s a great location for public transport and a fast commute.
**What We Can Offer You**
Along with a salary of up to £27,514.50 per year, you will also receive 28 days of holiday including bank holidays (rising by a further holiday for each year of service up to 33 days of holiday), regular staff socials funded by the business, weekly McDonald’sbreakfasts, free tea and coffee, Friday beers, soft drinks and chocolate, and a staff discount on products
**The Role**
We’re looking for someone who can write compelling content that resonates with customers; our goal is to help our customers understand how our products can meet their specific needs. We focus on anticipating what our customers need to know about our products;the user experience (UX), navigation and flow of our websites is very important to us.
We also write informative blogs and guides for our customers to help them select the product that matches their needs perfectly.
This journalistic approach to copywriting sets us apart, and our results in terms of organic search listings, sales and business growth speak for themselves.
In summary, the role includes:

- Using a journalistic approach to obtain relevant information from our suppliers, providers and product experts in order to write compelling and accurate content
- Regularly contacting suppliers, providers and product experts to gather information about product features, benefits, solutions and recommendations
- Identifying customer needs via multiple sources
- Researching trends, conditions, requirements and other key areas and topics to help shape your content
- Refining and organising the information gathered to structure your content
- Writing accurate and relevant content to address customer needs
- Writing SEO-rich product listings and articles for our websites
- Using customer feedback, analytics and data to enhance and optimise content through copy, design and organisation of information
- Maintaining a clear focus on writing copy that ultimately increases conversions and/or meets the business’s goals
- Ensuring that your work is free from mistakes and written in the company’s tone of voice
- Working with graphic designers to create eye-catching and appropriately-positioned banners to enhance the user experience (UX) of our websites
- Providing ideas on general marketing, e.g. mailshots, blogs and social media posts
- Writing press releases
- Helping to continuously develop the style and format of content on our websites
- Further associated ad hoc tasks and responsibilities

**About Us**
We are a successful e-commerce company with over 20 websites across a number of industries including healthcare, personal protective equipment, medical, sports, and fitness products. We are constantly launching websites and moving into new sectors. In orderto fulfil our goal of growing our customer base and influence, we require talented writers who can craft high quality content.
We have a strong belief in the power of great content and we back up this belief by maintaining a full-time, in-house team of creative individuals. Now we are looking for several enthusiastic and capable copywriters to add to our content team
**What Are We Looking For?**
- Impeccable written and spoken English, with a flair for writing direct, stylish and easily-understood copy
- A careful eye for detail and proofreading, including grammar, syntax and spelling
- Previous experience in digital copywriting, journalism, content, or marketing with knowledge of SEO best practices
- A journalistic approach to information gathering - the ability to speak with suppliers/manufacturers to gain in-depth product knowledge, ask the right questions and follow up
- Excellent communication skills, both written and verbal, with a good phone manner
- A proactive approach to improving content as well as being able to come up with creative solutions to problems
- The ability to work with both speed and accuracy
- An adaptable style to suit different target audiences while keeping to a style guide

The working hours of this Journalistic Copywriter role are 9.00am to 5.30pm Monday to Friday (37.5 paid working hours per week). In return you will receive a salary of between £23,010 - £27,514.50 per annum (£11.80 to £14.11 per hour) depending upon your abilityand previous relevant experience.
How to apply: