Marketing Analytics Manager
7 days ago
**142057/CH**
**Marketing Analytics Manager**
**Up to £70,000**
**Fully Remote in the UK - Travel Expensed**
An exciting opportunity has arisen for a Senior Marketing Analyst or a Senior Digital Analyst with a passion for Marketing Analytics to head up and grow their own Marketing Analytics function within a high-growth Start-Up backed by a leading insurance brand
**Company**
A major player in the UK insurance space has launched a subsidiary brand to grow within Temporary Car Insurance. It is a start-up environment with the backing of a large company, with lots of growth within the past year, and huge plans for the next 12-24months. The C-Suite is all from an established background within Digital and Marketing Analytics and are now looking for a Marketing Analytics Manager to establish and develop a best-in-class Marketing Analytics function.
**Role**
You would be owning Marketing Analytics for the company; on a granular level, this means that you would be looking at measurements and conversions across the Marketing Channels, along with building attribution plans for the brand. Your expertise within Marketingwould also be used cross-functionally to advise teams on how to improve their conversions across Marketing.
**Skills Needed**
- Google Analytics
- Experience within a role focused on Marketing Analytics
- SQL
**Salary and Benefits**
**How to Apply**
**KEY TERMS**
IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management,Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser
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