Marketing Executive
2 weeks ago
Black Rock Restaurant is looking for an ambitious Marketing Executive to join our great Marketing team.
The job entails working closely with the Head of Marketing on all areas of marketing, communications and branding across range of activities and platforms.
**What we can do for you**:
- Career development
- Competitive salary
- Increased holiday allowance per year up to 33 days (including public holidays)
- 50% staff discount off food bill
**You will be**:
- Positive, energetic, self-motivated.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage and drive sales.
- Experience planning and managing photo/video shoots and creating content for social channels.
- Good knowledge in Adobe Indesign and Wordpress.
- Team player who is flexible and cross-functional in a small and dynamic group.
- Strong copywriting skills.
**Key Responsibilities**:
- Help the marketing strategy, and all campaigns for the year, for your brand enabling the smooth running of all key activities.
- Being the brand ambassador for your brand, creating content, marketing activations and copywriting.
- Manage and update the website news articles, images, and restaurant menus -maintaining best practices for SEO and user optimisation.
- Help update all print and digital marketing collateral using InDesign.
- Manage all third-party listings including OpenTable, TripAdvisor, Square Meal, Restaurants Brighton, Visit Brighton, Google etc.
- Produce monthly social media plans to support the company brand objectives and direction and oversee the implementation of this.
- Create and schedule on-brand and engaging content for all social media channels (Instagram, Facebook, TikTok and any others you see fit to grow the business). Ensure content is a blend of high-quality photography, videography, content writing and elements of graphic design.
- Utilise Meta to create effective ads whether focused on growing awareness or driving bookings/ footfall.
- Work with external agencies to deliver any requirements for example our PR agency or our design agency
- Work with the Ops team to deliver new menus and product launches and to ensure there is a strong relationship between the departments enabling the teams to work together effectively
- To support in the organisation and execution of photoshoots and videography via an external agency when required, including planning mood boards, running order, arranging participants and props.
INDHEADOFFICE
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