Content Designer

**About The Role**: **Team -** UK Product **Working Pattern -** Hybrid - 2 days per week in any of the Vitality Offices (Bournemouth, London or Stockport). Full time hours. **We are happy to discuss flexible working** **Top 3 skills needed for this role**: - Ability to create clear, accessible content using user research, journey mapping, and UX principles - Skilled in working cross-functionally with product, UX, and business teams - Proficient in content management systems (e.g. Sitecore), digital analytics, and content optimisation for web and native apps **What this role is all about**: As a Content Designer, you will play a key role in shaping the UK Product journey, which includes the UK Member App and the web-based Memberzone. You will be responsible for developing, updating, and reviewing content across end-to-end user journeys, informed by data and research from both internal and external sources. Working closely with business stakeholders and a cross-functional team of product and UX professionals, you will craft content that delivers seamless, user-focused experiences while meeting business objectives. **Key Actions** - Design clear, user-focused content that simplifies complex processes and works seamlessly across digital channels - Use research and data to understand user needs, identify content gaps, and create intuitive user journeys - Build and manage content experiences using tools like Sitecore CMS - Collaborate with Product Owners, UX, and Content Designers to maintain consistent standards and governance - Ensure all content is accurate, accessible, on-brand, and regularly reviewed Write and edit engaging copy and create content briefs to deliver the best possible user experience **What do you need to thrive?** - Educated to a degree level or equivalent - Digital specialist with a proven track record working in native apps and web - Experience of designing content for members/consumers - Awareness of user journey mapping and user story writing - Experience of UX accessible writing and content design for digital channels - Experience of editing and publishing in Sitecore content management system - Strong understanding of digital analytics and conversion rate optimisation processes - Excellent written and verbal communication skills with business and technical stakeholders at all levels **So, what’s in it for you?** - Bonus Schemes - A bonus that regularly rewards you for your performance - A pension of up to 12%- We will match your contributions up to 6% of your salary - Our award-winning Vitality health insurance - With its own set of rewards and benefits - Life Assurance - Four times annual salary These are just some of the many perks that we offer To view the extensive range of benefits we offer, please visit our careers page. **Fantastic Benefits. Exciting rewards. Great career opportunities** - Help you to be the healthiest you’ve ever been. - Create an environment that embraces you as you are and enables you to be your best self. - Give you flexibility on how, where and when you work. - Help you advance your career by playing you to your strengths. - Give you a voice to help our business grow and make Vitality a great place to be. - Give you the space to try, fail and learn. - Provide a healthy balance of challenge and support. - Recognise and reward you with a competitive salary and amazing benefits. - Be there for you when you need us. - Provide opportunities for you to be a force for good in society. We commit to all these things because we want you to feel that you belong, and are supported to be happy and healthy. **About Us**: We're really excited to announce that we have recently been awarded **"Top 10 Best Places To Work"** in The Sunday Times Awards 2024 Vitality is a multi-award-winning UK insurance brand, here to make the world a healthier, happier place. We’ve been a purpose and values-driven business from day 1- long before it became fashionable. Our core purpose is to make people healthier and enhance protect their lives. Vitality pioneered shared-value insurance. We incentivise people to live healthier longer lives - they benefit, our business benefits, and society benefits. We’re successful because we attract, develop, and retain the best people - and because we care. Plus, you get to join our 1.7+ million members with access to our unique health insurance and healthy living programme. Just to make sure you know our products inside and out. **Ready to find out if we’re the right fit for you? We can’t wait.** **Diversity & Inclusion** **Vitality’s approach to sustainability** Vitality is a business that drives positive change. We reward people for making and sustaining healthier choices. But healthy people also need a healthy environment. To learn more please visit our Careers page. #LI-Hybrid