Digital Content Executive
1 day ago
Digital Content Executive
At Britvic we are on a journey to become the world’s most dynamic soft drinks company. As one of the UK’s leading players in the FMCG market we pride ourselves on setting high standards, being courageous and pushing ourselves to think outside the bottle.
From Pepsi to Tango, J2O to Robinsons, Britvic's brands have all become truly household names.
With our B2B support platforms for independent outlets expanding in to a new customer base, we need a content marketer to organise and run the day to day operations of the websites.
The Digital Content Executive would responsible for content on the 2 CMS websites. This includes the implementation of all new content, the management of all existing content ensuring it is up to date and relevant, as well as leading the ongoing content plan for our internal teams and alongside our agency partners. Day to day, this role will be the key manager of the 2 B2B support websites (Sensational Drinks and one in progress of being built), working with the wider team to ensure all areas on contact, marketing strategy and partnerships are catered for. This role will also work with both our content/PR agency and our development agency to optimise all content for Google, using key SEO recommendations from both own research and development agency, improving the UX and user journeys. With new development to the Sensational Drinks site, this role will also include implementing personalised content to different customer segments to ensure the right sectors, customer types and users only see content that is relevant to their outlet and needs.
Knowledge & Skills Required
- Experience for managing CMS website updates
- Creative / appreciation of design
- Content planning and reporting
- Google Analytics experience (desired)
- Content marketing and creative brainstorming
This is an exciting, fast paced role within a great team that will give you the opportunity to enhance your strategic thinking and shape the future of an iconic area in soft drinks. In return, we can offer you a rewarding role with the opportunity to lead change, working with talented individuals in a vibrant business, combined with a strong package and excellent benefits.
We believe we are stronger together and that’s why we’re committed to providing equal opportunities to all applicants and employees. We know that by building a truly inclusive environment where everyone feels celebrated, safe and respected - diversity and wellbeing will naturally thrive
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