Technical Marketing Specialist

At Oxford Instruments Plasma Technology, we provide tools for the engineering of micro
- and nano-structures, with customers using our process solutions to research and produce materials and semiconductors vital for everything from medical devices and diagnostics, to electric cars and quantum computers.

We currently have an exciting opportunity for a Technical Marketing Specialist to join our team in Bristol (Hybrid working). We are building a team of technical specialists with a passion for guiding our engaged customer base through to the sales conversation - bridging the gap between our marketing communications team and sales force.

You will support our marketing communications team with technical guidance and content, play a big part in product launches and work with sales to provide them with the right tools at the right time to succeed. You will be able to produce quality persuasive content (press releases, articles, sales tools), focusing on our customers and their needs. You will work to gain deep understanding and expertise in one of our key markets, to produce the kind of stories and messages our customers want to hear.

**Key Accountabilities**:
Work with technical teams to develop the key selling points and messages of our solutions, then produce digital and traditional content that clearly articulates the technical differentiators of our product range

Write articles, press releases and blogs that report on the activity within your designated key market and also help narrate our story to the industry

Oversee and produce digital media to convey the benefits of our solutions and our brand value and reputation

Produce and present material for presentations, webinars and eventually conferences

Be active on LinkedIn and use your profile as a tool to share your body of work and connect with key industry figures

Manage, give value to, and generate value from the contact list for your designated market

Produce, develop and maintain sales enablement materials, and guide and support our sales teams in communicating our key messages to customers

Ensure the value of our brand and process solutions are understood and able to be conveyed by global sales, technical and customer service teams

Take on parts of the new product integration coordination process

Actively engage with customers at all stages of the buyer’s journey to support VOC activity and develop an intimate understanding of our customers’ roadmap

Work with the Senior Product Management team to deliver market analysis relating to roadmap and lead the KSP message refinement process

Support R&D project submission for project resource justification

Competitor intelligence - maintain a database of our competitors and key activity.

**Education / Qualifications**:
Solid technical background in semiconductor technology

Good customer and field experience

Ideally a good understanding of digital marketing and subtle persuasion through creative writing.

**Professional Skills/ Abilities**:
Able to juggle and coordinate multiple tasks and plan effectively

Social media savvy, understands the importance of using social media to position yourself as an industry expert

The ability to research and analyse complex technical information

Ability to understand technical articles, tease out and refine key messages and convert it to customer-focused content

Ability to communicate and have discussions at a technical level

Ability to carry out market analysis.

**Benefits**:
In addition to a competitive starting salary, Oxford Instruments also offers structured career development opportunities, a good work-life balance, private healthcare, a share incentive plan, 25 days annual leave, half-days on Fridays, a defined contribution Group Personal Pension Plan, and a flexible benefits package that you can tailor to your own requirements.

LI-Hybrid #LI-AC1
All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, or disability.