Golf Membership Relationship Executive

6 days ago


Welwyn Garden City, United Kingdom Brocket Hall Full time

Brocket Hall is located just 22 miles outside of London and surrounded by acres of idyllic Hertfordshire countryside. The Estate boasts spectacular scenery and combines heritage and impeccable service whilst offering some of the finest golf, fine dining, conference and event facilities in the United Kingdom.

**Job Title** Golf Membership Relationship Executive

**Job Purpose** To act as an intermediary between the management of the business and the members. To work closely with members to meet their needs, anticipate future requirements and identify opportunities for upselling and cross selling. To enrol new members and act as a point of contact regarding any issues.

**Job Tasks**
- Maintain ongoing relationship with new and existing Members to encourage referrals of additional members.
- Carry out initial enrolment and maintain contact with new members after 7, 14 and 30 days after joining the Club. Ensure feedback is recorded as required.
- Promote in-house club events to all Members.
- Attend and represent the Club at internal and external events to promote membership.
- Maintain and update prospect system daily.
- Provide feedback on the market’s needs and attitudes as ascertained in discussions with Members.
- Create ideas for future sources of business.
- Identify potential members who have requirements for private meeting and dining rooms for the Hall and Auberge du Lac.
- Ensure detailed notes and follow-up procedures are maintained for all contacts and ensure all new membership leads are handled within 24 hours.
- Give summary of daily activity. Weekly results and forecasts to be compiled.
- Maintain a comprehensive understanding of competitors by completing monthly CMA’s of these venues, and report back as required.
- To proactively seek the acquisition of new members.
- To achieve induction fee targets in accordance with quarterly/monthly targets set.
- Tele sales/research to qualify existing and new leads.
- Conversion of leads into quality appointments in-house and externally.
- Achieve weekly targets for membership and revenue. Report variances in membership forecasts v budget revenue.
- Work proactively with the Membership Team to promote membership incentives and increase sales revenue.
- Assist in the development of a sales action plan to promote all membership segments.
- Participate in the annual retention plan to ensure budgeted retention revenues/percentages are achieved.
- Report retention trends as requested highlighting and identifying memberships at risk, overview, and revenue for lost memberships.
- Participate in mailings, completing forms and other administrative duties as they occur.
- To be an Ambassador of The Melbourne Club in presenting a professional, positive and co-operative spirit to our Members and fellow staff.
- Maintain exceptional standards of personal hygiene, dress and manners befitting to a five-star standard.
- Always adhere to all Health and Safety Regulations within the Club and be fully conversant with Fire and Bomb Procedures.
- Be fully conversant with the Staff Handbook and ensure that all standards and codes of conduct are adhered to.
- Ideally a minimum of two years sales experience in membership sales.
- Knowledge of Golf essential.
- Excellent, concise and professional telephone manner essential.
- Must possess exceptional communication skills.

**Personal Qualities**
- Flexibility - this role requires a degree of weekend coverage.
- Ability to work in a pressurised environment.
- Must be self-motivated.
- Team player.
- A positive and outgoing personality is essential.

**Job Types**: Full-time, Permanent

**Benefits**:

- Company pension
- Discounted or free food
- Employee discount
- Employee mentoring programme
- Free parking
- Health & wellbeing programme
- On-site parking
- Referral programme

Schedule:

- 8 hour shift
- Day shift
- Monday to Friday
- Weekend availability

**Experience**:

- Membership Sales: 2 years (required)

**Language**:

- English (required)

Work authorisation:

- United Kingdom (required)

**Location**:

- Welwyn Garden City AL8 7XG (required)

Work Location: In person

Reference ID: BHGMRE



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