Digital Content Specialist

**Digital Content Specialist**

**Location**: Bolton (Hybrid/Remote options available)

**Salary**: £26,000 - £42,000 per annum (Dependant on experience)

**Hours**: Full-time or Part-time considered, Flexible Core hours arrangements available

Are you a talented content and creation management professional looking for an exciting new opportunity? This role would suit those looking for an opportunity to have a significant impact on digital presence and lead content strategy.

**Qualifications & Experience Desired**:

- Familiarity with Wordpress, ideally Craft CMS (beneficial not essential)
- Comfortable and confident in their own ability to create content and publish it online to most effective/gain most reach
- Understand SEO - The Content & Digital lead will be required to repost content, work with wider team for social media posting and sharing of content etc and will be capable of optimising the content
- Proven experience in content creation, digital marketing, and SEO
- Familiar with using AI for content generation and research, with a focus on editing, amending, and tailoring the output
- Experience using SEO tools such as Ahrefs, GSC and Google Analytics
- A good eye for design and presentation, ensuring content is engaging and well-formatted
- Organisational and project management skills
- Ability to work independently and as part of a team
- Experience with PPC campaigns is a plus
- Be proactive in supporting the business, this can look like actively starting new projects, collaborating with internal teams to improve their effectiveness or look for continuous improvements

**Key Responsibilities**:

- Lead the creation and management of content for our websites, ensuring it is relevant, engaging, and optimised for SEO.
- Oversee the publication of content, including uploading, ensuring it is visually appealing and meets quality standards.
- Work with our Communications & Design Manager to ensure consistent branding and messaging across platforms.
- Add meta titles and descriptions to content and ensure SEO best practices are followed
- Collaborate with our Marketing Apprentice and Data Apprentice for content support.
- Manage the process of drafting, uploading, and reposting content, aiming for around 15-20 articles per week across our sites. Supported by the use AI tools for content generation and research but ensure all content is edited, amended, and tailored to our voice and objectives.
- Analyse content performance and recommend improvements.
- Assist with PPC campaigns and help to improve campaign performance where relevant.

**If you're passionate about digital content and want to be part of a company that values your contributions, this is the perfect role for you**

**Why You'll Love Working with Us**:

- **Creative Team**:Collaborate with colleagues who value fresh ideas and strategic thinking.
- **Collaborative team**: Support from our Communications & Design Manager, Marketing Apprentice, and Data Apprentice.
- **Career Growth**:Benefit from extensive training programmes and professional development opportunities.
- **Meaningful Work**:Contribute to projects that make a real difference.
- **Sustainability**:Be part of projects that prioritise environmental sustainability, reducing carbon footprints, and promoting green practices.
- **Flexible Holidays**: Enjoy flexibility with your annual leave, with no fixed days that you must take off.
- **Healthcare Scheme**:Access to an optional company-wide healthcare scheme to support your well-being.
- **Community Impact**:Be part of initiatives that support local communities
- **Supportive Environment**:Join a team that values your contributions and provides a supportive work environment.

**Job Types**: Full-time, Part-time, Permanent

Pay: £26,000.00-£42,000.00 per year

**Benefits**:

- Additional leave
- Casual dress
- Company events
- Company pension
- Employee discount
- Health & wellbeing programme
- Private medical insurance
- Sick pay
- Work from home

Schedule:

- Monday to Friday

Work authorisation:

- United Kingdom (preferred)

Work Location: Hybrid remote in Bolton BL1 2HA

Application deadline: 20/05/2025
Reference ID: I084
Expected start date: 26/05/2025