Biddable Media Lead
2 weeks ago
**.**:
**Location**: The Speechmark, London (Blended home working)
**Salary**: Competitive + Vodafone Benefits
**Hours**: Full time (37.5 hours per week - Mon to Fri)
**What will you be doing?**
This role forms a critical part of Vodafone’s in-house media team, taking full strategic and operational accountability of all biddable digital media disciplines (Search, Social, YouTube and Programmatic display). The role and the team it represents, delivers against Vodafone’s operating foundations of transparency, ownership, and independence.
Success in this role at Vodafone will depend heavily on your technical digital media expertise and experience, your skills in managing a team and your ability to work well in an extremely fast-paced and demanding environment, where communication and collaboration across teams is key.
Experience managing the day-to-day strategy and activation of Search, YouTube, Social and programmatic display platforms. Experience is essential, having managed large scale consumer accounts, with performance accountability and senior stakeholder reporting.
- Overall biddable media leadership - function and team - to deliver advanced, effective, smooth, and efficient operations
- Overall accountability for biddable media campaign operations: business / budget / channel choices
- Key integration point internally: Brand / Performance / CBU / EBU / Segments
- Key integration point with agency: across traditional & digital media planning / buying
- Accountable for operational and planning strategy / executional performance, as well as technology / vendor / partner leadership (Google, Facebook, Twitter, DSPs, SSPs), innovation, training, best practice etc
- Drive audience strategy across all biddable channels for execution by account team
- Work closely with the UK Media Planning team in the development of strategic and operational best practice
- Create a centre of excellence for all Biddable Media, becoming a key focal point for the discipline
- Drive the biddable media training and development agenda, to ensure continuous improvement for Vodafone talent, keeping abreast of key trends and developing thought leadership in these areas
- Set and measure operational effectiveness through ongoing process / capability auditing
**.**:
**Who are we looking for?**
- Relevant management experience in media industry - client, agency or consultancy side.
- Hands-on and operational experience of search, social and programmatic technology platforms.
- Experience in negotiating trading agreements with DSP’s, SSP’s, Trade decks etc.
- Brand and performance planning experience essential, demonstrating knowledge in harnessing data and technology to deliver accountable media outcomes.
- Good data management and analytical skills, with knowledge and experience in using first party data integrations and personalisation to improve performance.
- Good knowledge of data driven attribution and market mix modelling.
- Proven track-record of driving projects and creating impact through pragmatic problem-solving.
**What’s in it for you?**
An excellent remuneration and bonus package with 28 days holiday entitlement, in addition to bank holidays and paid leave for charity projects. We offer an extensive benefits package that can be tailored to suit you and your family, including employee discounts, retail vouchers, pension plan and share schemes. We’re also proud to provide a Reconnect programme with flexibility to support individuals returning to work after a career break and our market-leading parental leave policies. We’re committed to supporting you throughout every step of your career at Vodafone.
***
**Together we can**
If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, for example, extended time or breaks in between online assessments, a sign language interpreter, or assistive technology, please refer to the Accessibility section of our Careers website (careers.vodafone.co.uk) under Career Support, for guidance.
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