Digital Campaign Manager

2 weeks ago

London, United Kingdom Advanced Resource Managers Limited Full time

Digital Campaign Manager - Remote - Permanent - £37,000 - £40,000

ARM are excited to be hiring for a Digital Campaign Manager to join our IT client on a fully remote, permanent basis.

To be successful in this role, you will need an expert-level understanding of Hubspot, and you will be assisting and developing a successful digital in-bound lead acquisition strategy.

**Responsibilities**:

- Plan and deliver campaigns with a focus on increasing marketing KPIs, including leads
- Deliver advanced marketing automation with Hubspot with the intention of smoothing processes and improving effectiveness of marketing campaigns
- Report campaign insights for relevant stakeholders
- Take responsibility for prospect data, profiling, audience and industry segments, and buyer personas
- Manage and deliver content for sales enablement and account-based marketing
- Manage content/collateral library
- Support Head of Marketing through the digital marketing campaigns with Hubspot
- Support Sales team with sales enablement collateral from a digital perspective

**Requirements**:

- 2 years+ experience of hands-on managing and executing campaigns using Hubspot and Salesforce
- Expert in audience profiling and data
- Experience with A/B testing, nurturing, and campaign analysis
- Previous experience managing digital paid lead generative activities through third parties
- Demonstrable experience running digital ABM campaigns and running targeted marketing to audiences
- Previous experience working in B2B lead acquisition

This vacancy is being advertised by Advanced Resource Managers. ARM is a specialist talent acquisition and management consultancy. We provide technical contingency recruitment and a portfolio of more complex resource solutions.

Our specialist recruitment divisions cover the entire technical arena, including some of the most economically and strategically important industries in the UK and the world today. We will never send your CV without your permission.

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