Brand Manager

2 weeks ago

Reading, United Kingdom Carter Murray Full time

My client is a leading global business who are operating in over 80 countries. They are currently looking for a Brand Manager who will report to the Director of Brand.

**Key Responsibilities**
- Manage their visual identity and brand assets, with guidelines and templates available for all key marketing collateral
- Support the development of the brand structure
- Build relationships with the marketing teams in each country / business unit and be the brand champion
- Develop brand Guidelines and support development of business brand guidelines
- Develop tool kits for brand awareness growth and brand development
- Identify topics that support their brands in respect of a systematic thought leadership and influencer management process
- Create content for key strategic initiatives and engage with countries to implement campaigns driven by customer segment and persona insights
- Manage the budget for the marketing initiatives and support other group functions

**Professional Experience & Qualifications**
- Extensive marketing experience (ideally including B2B Marketing)
- Leading and managing external agencies
- Experience leading and working with local, regional and global marketing teams - developing initiatives & toolkits for use across multiple markets
- Experience leading cross-functional teams to leverage brand changes and drive business transformation
- Proven digital skills with practical experience in website development, Social Media and other communication efficiency tools
- Expert presentation, verbal and written communication skills, with the ability to articulate complex ideas in easily understandable terms to all
- Fluent in English, other European languages a plus

The SR Group (UK) Limited is acting as an Employment Agency in relation to this vacancy.

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